The Brooks Group

FEBRUARY 28, 2020

These days, the perception of value means EVERYTHING to your prospects. In fact, our founder, Bill Brooks, wrote in his 2004 book, “Sales Techniques,” that sales professionals who focus on the motivators for the decision, rather than the raw needs, achieve a sale that is 11 percent higher than those who don’t.

Hiring 52

Hiring Loyalty Groups Benefit 52

Jeff Shore

AUGUST 8, 2018

If you know your product and take the time to know your prospect, it's the difference between - I hope this goes okay and feeling 10 foot tall and bulletproof. Eric Chester has delivered more than 3000 paid keynote speeches on three continents and is a 2004 inductee into the National Speakers Association’s acclaimed Hall of Fame.

Customer 48

Customer Scale Banking Conference 48

Adaptive Business Services

AUGUST 8, 2018

all clearly explained in the book), is designed to walk your prospect down the sales hallway which takes them from the beginning of the sale to the end. Throughout this process, you are minimizing the risk that is associated with your prospect making any purchase. Your market share just went up dramatically!

Lead Rank 89

Lead Rank Guarantee Lead Scoring Buyer 89

Sales 2.0

JULY 17, 2019

I graduated from Wharton’s MBA program in 1993 and had no sales training at all. Since then I’ve sold millions of dollars of technology and services, run my own sales outsourcing and training company, grown a digital agency and pioneered a new approach to selling now known as “social selling”. Getting in-the-door with a cold calling.

Outsourcing Services 78

Outsourcing Services Cold Calling Call-back Networking 78

Pipeliner

AUGUST 27, 2018

The Wall Street Journal reported ongoing sales chicanery at the company, and traced its roots back to 2004 ( American Express Gave Small Business Customers One Rate, Then Secretly Raised It ), July 31, 2018). And this, “Demonstrated strong negotiation and influencing skills in order to handle objections [to] convert and activate prospects.”.

Journal 72

Journal Margin Face-to-face Negotiation 72

Sales 2.0

JULY 17, 2019

I graduated from Wharton’s MBA program in 1993 and had no sales training at all. Since then I’ve sold millions of dollars of technology and services, run my own sales outsourcing and training company, grown a digital agency and pioneered a new approach to selling now known as “social selling”. Getting in-the-door with a cold calling.

Outsourcing Services 30

Outsourcing Services Cold Calling Call-back Networking 30

Understanding the Sales Force

OCTOBER 29, 2013

It all started in 2004 when I began writing my best-selling book, Baseline Selling - How to Become a Sales Superstar by Using What You Already Know about the Game of Baseball. It reminded me of salespeople who continue to bemoan what they perceive to be bad decisions by prospects who awarded business to competitors. We do that!

Up-Sell 240

Up-Sell Coaching Sales Groups 240

The ROI Guy

MAY 4, 2006

For historical perspective, in 2005 technology marketing spending was up 6.4%, in 2004 spending was up 5.8%, while in 2003, tech marketing spending was down 1.7%. of spending on programs, a migration of more spending on people from a mix of 66% in 2004. 1] This is the greatest year-on-year increase in spending in five years.

Marketing 40

Marketing Vendor ROI Survey 40

Sales Hacker

OCTOBER 14, 2020

We learned that our new approach to selling was not only effective, but it felt natural, kept us at ease, and generated a compelling trust with our prospective client. So, we started our self-evaluation with a brutally honest contextual question, “ when we talk to prospective clients, what are we fundamentally trying to do?”.

Face-to-face 96

Face-to-face Lead Rank Lead Scoring Hiring 96

Sales Hacker

AUGUST 1, 2018

You may not see a use for it at the outset but recording sales calls can actually be invaluable for training. You’ll be able to set up local numbers for each of your employees to help them better connect with prospects in their own markets. Although not all VoIP solutions offer this feature, many at least have it as an add-on.

Scale 49

Scale System SalesForce NetSuite 49