SBI Growth

APRIL 20, 2013

Your competitor rolls out a new groundbreaking feature / tool, and you had no idea it was coming. Download this tool for Tips on Tracking Competitive Activity. An article written by Jenna Cheng cites the following: “Several research studies reveal the growing importance of social technologies to competitive and marketing strategy.

Social Media 316

Social Media Competition Media Eloqua 316

SBI

FEBRUARY 26, 2019

Seismic, the recognized leader in sales and marketing enablement, today announced that the company now boasts more than 70 integrations across the technology ecosystem found among sales and marketing teams. For enterprises to truly align their sales and marketing teams today, their technologies need to be aligned as well.

Eloqua 65

Eloqua Siebel Marketo Oracle 65

SBI

FEBRUARY 8, 2018

Companies like Epson, IBM, Microsoft, and Box are able to scale sales teams faster into different markets by having a Conversica A.I. Execute account-based selling by remaining hyper-focused on pursuing top prospects. The TAMs handles integrations and technical account set-up. engage lower priority leads. can and cannot do.

Prospecting 139

Prospecting Eloqua Microsoft Sales Qualified Lead 139

Apptivo

MAY 12, 2022

All About Marketing Automation. Marketing automation Definition. What is the need for marketing automation? Benefits of marketing automation. How does marketing automation work? Core areas of focus in marketing automation. What are marketing automation platforms? Who uses marketing automation?

Marketing 52

Marketing Top of Funnel Social Media Campaigns 52

SBI Growth

SEPTEMBER 22, 2013

You’re completing 2013 and building your marketing strategy for 2014. Perhaps you’re beginning to roll out marketing automation or some form of company-wide communication program. Maybe you are supporting sales with a CRM implementation, linking your marketing collateral into each phase. Strategic & Key Account Managers.

Eloqua 316

Eloqua Marketo Buyer Persona Collateral 316

SBI

NOVEMBER 14, 2017

Marketing speaks in leads and website downloads. Revenue is the literal translation of advocacy’s role throughout marketing, sales, and customer success, and reveals its impact on driving new business. Marketing Automation (Marketo, Eloqua, etc.). After all, next year’s budget increase depends on it! Think about it….

Revenue 139

Revenue Lead Rank Lead Scoring Eloqua 139

Sales Hacker

DECEMBER 1, 2020

A career marketer’s advantage in growing holistic revenue [17:54]. The role of branding in marketing [19:27]. Jake is a career marketer who served as the CMO at Pendo. After a career as a VP of Marketing and CMO, Jake now serves as president of MetaCX. And on Stitcher. Show Agenda and Timestamps.

Marketing 63

Marketing Scale Demand Generation Agencies Marketo 63

The ROI Guy

MARCH 6, 2017

A great group of product marketers, value consultants and ROI practitioners gathered in Santa Clara last week for the first ever Business Value Summit – West. Recently I had the chance to work with Microsoft on a business value campaign and ROI tool for Window 10 Software Assurance and Enterprise.

Lead Rank 45

Lead Rank Lead Scoring ROI Microsoft 45

LeadFuze

JANUARY 1, 2022

Who currently have job openings for marketing help. The account executives we interviewed said that they often found themselves doing a lot of work for little pay. Let me give you an example: Outsourcing sales development has a negative impact on your Account Executives. Finding a product/market fit. Who use Hubspot.

Outsourcing Services 52

Outsourcing Services Sales Outsourcing Hiring Lead Rank 52

Velocify

JANUARY 29, 2013

This evolution means an increasingly mature buying market that is driving new CRM-related needs for sales and marketing teams. One popular solution category, marketing automation, has been growing rapidly during the past few years and continues to be a very hot segment.

Inside Sales 71

Inside Sales CRM Leads360 Eloqua 71

Tenfold

SEPTEMBER 19, 2017

Remember this Sales 101 basic: be where your market is. It’s different from social media marketing. Marketing targets many. In the case of Eloqua, a software company, their average sales cycle has decreased by 20 days, with 25 percent more leads that convert to opportunities. Right now, they are online.

Social Selling 71

Social Selling Enterprise Enterprise Social Media 71

Nutshell

NOVEMBER 7, 2019

But if you don’t have your sales prospecting tools integrated with your CRM , you’re looking at hours of hunting down contact info across multiple platforms and doing manual data entry. Find new leads with the advanced search options, then let the tool suggest new leads for you. LEARN MORE. LEARN MORE.

CRM 91

CRM Tools Prospecting Lead Rank 91

Zoominfo

OCTOBER 14, 2021

Sales professionals, marketers, and recruiters live and die by two vital metrics when it comes to email: bounce rates and open rates. Inaccurate email data can jeopardize sales, limit the reach of marketing campaigns, and let quality candidates slip through the cracks.

Data 100

Data Lead Rank Scale Eloqua 100

OutboundView

SEPTEMBER 20, 2018

Why Did We Write This B2B Marketing Guide? This B2B marketing guide was written to provide a high-level overview of the key components included in a B2B Predictable Pipeline Strategy. This guide is full of actionable steps – including processes, technology, and tools that will help B2B companies build a predictable pipeline.

Paid Content 34

Paid Content B2B Top of Funnel Outsourcing Services 34

InsightSquared

MARCH 29, 2018

Marketing automation vendors are being cornered by a monster of their own creation. That’s the conclusion of a new InsightSquared and Heinz Marketing report, titled “ Marketing Automation Platform (MAP) Satisfaction Survey 2018: Are Marketing Automation Vendors Still Meeting the Needs of Today’s Marketer?”.

Vendor 73

Vendor Report Eloqua Marketo 73

Hubspot Sales

OCTOBER 29, 2019

After adopting social selling practices and LinkedIn’s Sales Navigator, marketing software company Eloqua decreased their average sales cycle time by 20 days , and boosted the rate of leads converting to opportunities by 25%. What does this look like in practice at a company? Setup social listening alerts. Share success stories.

Social Selling 129

Social Selling Ideal Customer Profile Social Media Twitter 129

LeadFuze

MAY 11, 2021

There are substantial differences between B2B and B2C sales that need to be taken into account when defining a sales process. Market size. The potential market that you can sell your offering to will be much narrower in B2B. You can use a tool such as Eloqua to set up your customer journey map.

B2B 95

B2B B2C Sales Cycle Top of Funnel 95

Partners in Excellence

SEPTEMBER 21, 2016

If they have used an emailing system–for example those integrated into the common marketing automation tools like Marketo, Hubspot, Eloqua, or those in email automation tools like MailChimp, Constant Contact or others; one can easily unsubscribe from these emails and not hear from these companies again.

Eloqua 48

Eloqua Influencer Marketo Constant Contact 48

Chili Piper

FEBRUARY 20, 2019

We often get asked how Chili Piper compares to the other sales scheduling tools out there. While it’s our teams job to talk about all the benefits of our tool compared to the other platforms, we also understand that different teams have different needs. The chart below helps you get a quick view of what each tool has to offer.

SalesForce 40

SalesForce Cancellation Sales Qualified Lead Ideal Customer Profile 40

Zoominfo

AUGUST 7, 2018

B2B marketers manage a number of competing tasks throughout the day. We’ll let you in on a secret: Your marketing technology stack makes a world of difference when it comes to marketing productivity and efficiency. In today’s blog post, we discuss 30 B2B marketing tools you can’t live without. Keep reading!

B2B 178

B2B Tools Lead Rank Lead Scoring 178

Chili Piper

FEBRUARY 20, 2019

Sales scheduling tools are everywhere. We often get asked how Chili Piper compares to the other sales scheduling tools out there. But first, a little glimpse into what makes Chili Piper’s scheduling tool unique… What is Chili Piper, and What Does It Have to Do With Scheduling Tools? . We like our product.

SalesForce 40

SalesForce Cancellation Sales Qualified Lead Ideal Customer Profile 40

Chili Piper

FEBRUARY 20, 2019

We often get asked how Chili Piper compares to the other sales scheduling tools out there. While it’s our teams job to talk about all the benefits of our tool compared to the other platforms, we also understand that different teams have different needs. The chart below helps you get a quick view of what each tool has to offer.

SalesForce 40

SalesForce Cancellation Ideal Customer Profile Sales Qualified Lead 40

Zoominfo

AUGUST 7, 2018

B2B marketers manage a number of competing tasks throughout the day. We’ll let you in on a secret: Your marketing technology stack makes a world of difference when it comes to marketing productivity and efficiency. In today’s blog post, we discuss 31 B2B marketing tools you can’t live without. Keep reading!

B2B 130

B2B Tools Lead Rank Lead Scoring 130

Sales Hacker

OCTOBER 7, 2021

A Vietnamese immigrant, dedicated mother, and seasoned technology executive, Hang Black has an extensive background in engineering, marketing, sales, and entrepreneurship. Melissa Murillo is an award-winning and highly skilled sales leader with over a decade of experience in marketing and business development specializing in the IT channel.

Hiring 130

Hiring Ideal Customer Profile Top of Funnel Lead Rank 130

Nudge.ai

JUNE 21, 2018

The first startup I did was a company called Eloqua in the marketing automation space. Really took marketing as part of that journey sort of from an arts and craft discipline in the late ’90s, early 2000s to the marketing automation driven, NQL funnel, analytics, data, process discipline that it is today.

Top of Funnel 31

Top of Funnel Video Eloqua Social Selling 31

DiscoverOrg Sales

SEPTEMBER 13, 2018

Staffing and recruiting companies have a sixth sense for hot passive candidates … but business development and expanding into new markets might not be second nature. How recruiters can expand within accounts. It’s a lot of blocking and tackling so you have to use all the tools you have – and it’s not always sexy.

Intent Data 162

Intent Data Strategy Hiring Marketo 162

DiscoverOrg Sales

SEPTEMBER 13, 2018

Reading Time: 12 minutes Staffing and recruiting companies have a sixth sense for hot passive candidates … but business development and expanding into new markets might not be second nature. How recruiters can expand within accounts. Noticed you got a position for an open VP of marketing. How to get creative with direct mail.

Intent Data 120

Intent Data Strategy Hiring Marketo 120