Zoominfo

JULY 26, 2023

For years, go-to-market leaders lived by the laws of growth through sales capacity. The B2B GTM Challenge Today The B2B GTM approach has historically been a highly technical but disjointed process, riddled with data silos and inefficient workflows. The mentality was simple: if you want to increase revenue, hire more salespeople.

Ideal Customer Profile 130

Ideal Customer Profile Data Scale Marketing 130

Zoominfo

MARCH 2, 2021

Big data is everywhere around us, shaping the way businesses run. Big data is vital in the functionality and productivity of an organization’s web presence. Improving the way you harness and use big data will benefit your marketing strategy by helping you reach the right people at the best time with relevant content.

Email Marketing 272

Email Marketing Campaigns Data Marketing 272

Sales Hacker

SEPTEMBER 16, 2020

The post Data-Driven Outbound as an Acquisition Channel appeared first on Sales Hacker.

Outbound 98

Outbound Channels Data Sales 98

Zoominfo

DECEMBER 19, 2018

For this reason, we recently published comprehensive lists of helpful YouTube channels for recruiters and YouTube channels for sales professionals. Up first on today’s list is a channel called Social Triggers TV. Up first on today’s list is a channel called Social Triggers TV. Today’s blog post is for you!

Channels 220

Channels Marketing Lead Rank Outsourcing Services 220

Zoominfo

SEPTEMBER 22, 2023

At its core, intent data helps marketing and sales teams identify the companies and individuals most likely to make a purchase, especially in the near future. But not all intent data is created equal. There are many types of intent data, and an array of providers. How Do I Know Which Intent Data is Trustworthy?

Intent Data 130

Intent Data Buyer Intent Intent Data 130

Allego

NOVEMBER 17, 2022

But to get your channel partners working for you, you need to think programmatically. Companies with high-performing channel partner programs know this. But when you need to build a partner channel from scratch—a “greenfield” or undeveloped channel—the challenge can feel overwhelming. Get Internal Teams Onboard.

Channels 105

Channels Scale Account Based Marketing SalesForce 105

Zoominfo

DECEMBER 13, 2018

With just the click of a mouse and a quick Google search, today’s sales reps have a whole host of resources right at their fingertips—resources that help them streamline and simplify activities like prospect research, sales outreach, and professional development. Today, we do the same for sales reps. 2. Sales Hacker.

Channels 187

Channels Face-to-face Video Hubspot 187

Troops

OCTOBER 25, 2018

Top sales organizations are using Slack more than ever. We wanted to see in detail how—exactly—top sales teams are using the platform, so we recently analyzed Slack usage at hundreds of sales organizations, including leading companies like HubSpot, WeWork, Slack, and Intercom. customer: In Use at 45% of Sales Orgs.

Channels 119

Channels Data Inbound Enterprise 119

Hubspot Sales

OCTOBER 5, 2023

Social media is the future of consumer shopping , so it’s no surprise that 59% of social sellers say they’ve made more sales through social media this year compared to last. In this post, we’ll discuss the best social selling channels to use according to our recent data and the best features these channels have to offer.

Social Selling 92

Social Selling Channels Social Media ROI 92

The Pipeline

FEBRUARY 6, 2014

Because there is so much data available, and because communication is so easy, today’s buyer almost always seeks advice from a trusted friend or consumer source before making a purchase. And they can do it at scale and more efficiently than traditional channels. The Benefits of New Channels are Compelling (examples).

Channels 296

Channels Influencer Lead Rank Referrals 296

Zoominfo

OCTOBER 21, 2021

Every business needs to fill its sales funnel with qualified leads, convert those leads into customers, and retain paying customers for the long term. What makes the difference between a high-performing sales funnel and one that isn’t ready for the needs of a modern B2B sales motion? Awareness Stage 2. Interest Stage 3.

Top of Funnel 130

Top of Funnel Funnel Data Sales Qualified Lead 130

Zoominfo

SEPTEMBER 15, 2020

Buyer intent data tools make it easier to identify the when and how of a potential prospect’s consideration for purchasing a specific product or service. Tracking target accounts with these buying signals can streamline the selling process for your sales teams with data-driven efficiency. Buyer Intent Data Sources.

Intent Data 182

Intent Data Buyer Intent Intent Data 182

Zoominfo

OCTOBER 5, 2021

Brands use market intelligence data to guide decision-making in all areas of their businesses, from product development to marketing campaigns to their entire go-to-market strategy. Market intelligence involves two primary data types: external and internal data. This type of data is not meant or public consumption.

Data 130

Data Marketing Scale Analysis 130

Zoominfo

OCTOBER 20, 2021

Find Better Candidates With Better Data Our recruitment database is fueled by best-in-class business contact data Get a Demo Here we share our top 17 YouTube channels for HR and Recruiting personnel. This YouTube channel is dedicated to those talks so that anyone can keep up to date and join the debate! Watch here 3.

Channels 100

Channels Hiring Scale Video 100

Zoominfo

JANUARY 12, 2023

Countries around the globe are implementing stricter regulations and larger fines in order to protect the rights of the individuals whose data is being collected. As a data privacy specialist in the UK, I often hear this question from customers and prospects: “How do we remain compliant as we expand into new regions?”

Data 130

Data B2B Government ACT 130

Allego

APRIL 11, 2023

You launched your new sales training program ! You have personalized training, peer-to-peer learning , training reinforcement, and a sales content library filled with just-in-time learning that sellers can access when they need an immediate answer. Now, you need to make sure the sales training program is working.

Data 114

Data Training Lead Rank Lead Scoring 114

Zoominfo

OCTOBER 5, 2021

Social Triggers TV Up first on today’s list is a channel called Social Triggers TV. The philosophy behind this channel reads as follows: Smart entrepreneurs who want to thrive in today’s marketplace must master the fields of psychology, marketing, and human behavior. Featured Video: How I Collect (And Organize) Testimonials.

Channels 100

Channels Marketing Outsourcing Services Lead Rank 100

Sales and Marketing Management

MARCH 11, 2019

Author: Tessa Burg In a perfect world, your sales team and your marketing team work side by side to find and close customers. In the real world, however, less than half of companies believe their sales and marketing teams are in any sort of alignment at all. As each team gathers data, it must share that information with the other.

CRM 289

CRM Lead Rank Lead Scoring Data 289

Hubspot Sales

JANUARY 30, 2024

Sales trends come and go. In this post, I’ll review some sales trends we could see fizzle out throughout the year based on findings from our 2024 State of Sales Report. 6 Sales Trends That Could Fizzle This Year 1. 6 Sales Trends That Could Fizzle This Year 1. Salespeople acting as primary information sharers.

Trends 88

Trends Social Media Lead Rank Lead Scoring 88

LeadBoxer

DECEMBER 12, 2020

Digital marketing solutions and digital marketing channels facilitate the capture of quality leads and enable lead nurturing through digital media. The Digital Marketing Sales Process. Why is Digital Marketing Crucial for Sales? A strong digital marketing strategy incorporates the above digital marketing channels and techniques.

Lead Generation 128

Lead Generation Channels Lead Rank Lead Scoring 128

Alice Heiman

DECEMBER 19, 2023

In a dynamic conversation with Alice Heiman on Sales Talk for CEOs, Jonathan delves into the art of transforming consumer data into powerful business insights. This episode is a treasure trove for CEOs looking to navigate the complexities of data-driven decision-making and innovative business growth.

Data 75

Data Scale Consumer Sales Qualified Lead 75

Zoominfo

JULY 13, 2020

personas based on poorly sourced data, or worse, no data at all), they can be highly misleading and result in failed product launches, subpar marketing campaigns, and lost sales. In order for personas to serve your goals, they need to be data-driven. So what, exactly, does a data driven persona look like?

Data 213

Data Buyer Persona Demographics Segment 213

Zoominfo

MAY 22, 2020

There is a wide spectrum of personal data that companies try to grab, and the sensitivity of that data is a factor in whether it is shared. Figure 1 : Beyond just the sensitivity of personal data, customers also want to know how companies will use this information. Breadth of Data is Defined by Sensitivity—and Comfort Levels.

Data 195

Data Policies SalesForce Consumer 195

Act!

APRIL 19, 2024

But to meet their expectations, you’ll need management tools like an integrated Customer Relationship Management (CRM) system that empowers you to make data-driven decisions and personalize your customers’ experiences and journeys with your business. A modern property leasing CRM like Act!

Ideal Customer Profile 52

Ideal Customer Profile Real Estate CRM Data 52

Lead411

APRIL 3, 2024

Why Companies are Now Combining B2B Data Solutions: Lead411 and Zoominfo Data reigns supreme in today’s corporate scene. Companies across multiple industries are continuously looking for ways to use data to drive growth, enhance operations, and stay ahead of the competition.

Data 52

Data B2B Buyer Intent Intent Data 52

Sales and Marketing Management

OCTOBER 26, 2020

Author: Mark Kovac, David Deming and Sushant Khandelwal Virtual selling in business-to-business markets, often associated with inside sales, has carried a bit of a stigma within field-dominated sales organizations. Myth 1: Field sales reps sell primarily in person. Myth 1: Field sales reps sell primarily in person.

Lead Rank 339

Lead Rank Quota Face-to-face Hiring 339

Nutshell

MAY 5, 2023

One of the best parts of a customer relationship management (CRM) platform is automating various sales tasks. Some of those tasks involve migrating data, while others involve contacting customers through channels like email marketing. But one of the best tasks you can automate is data analysis. What are those ways?

Analysis 62

Analysis Report Data Demographics 62

Nutshell

APRIL 17, 2023

For today’s sales teams, using data to inform sales strategies is essential. Data enables you to make better-informed decisions, stay on track toward goals, and ultimately, win more sales. How can you use data when creating your sales strategy? Table of Contents What is a data-driven sales strategy?

Data 62

Data Strategy How To Top of Funnel 62

Sales and Marketing Management

FEBRUARY 2, 2018

That is why it is crucial to know your audience when you’re structuring your multi-channel marketing. Understanding their motivations is paramount in designing an effective multi-channel marketing strategy. Create Personalized Experiences across all Channels. Understand the “Why” Behind the Buy.

Channels 174

Channels Demographics Intent Marketing 174

Zoominfo

FEBRUARY 8, 2022

Account-based marketing is used by most B2B companies, and it’s easy to see why: it promises to bring marketing and sales closer together, target accounts as one revenue team, and drive bottom-line results. Poor data quality leads to targeting the wrong accounts at the wrong times and in the wrong way. The reason?

Account Based Marketing 100

Account Based Marketing Sales Qualified Lead Account Data 100

Sales Hacker

SEPTEMBER 23, 2021

A channel partner is a company that sells products and services for a technology manufacturer or vendor. What is a channel partner? Channel partners basically onboard other people to sell your product for you. But by far, the option that could potentially bring you in the most sales is resellers and sales channel partners.

Channels 101

Channels Scale How To Commission 101

SBI Growth

JUNE 15, 2018

The Influencer Channel is often overlooked. If utilized correctly, it can help you: Learn about opportunities earlier in the sales cycle, Win more deals, while also…. Increasing the cost of sales for your competition. This combination is the sales equivalent of a hat-trick.

Channels 189

Channels Influencer How To Sales Cycle 189

Alice Heiman

OCTOBER 11, 2022

Do you have a channel strategy in place? You may have channel partners as part of your go-to-market strategy, but do you have a strategy that includes how you will support your partners’ success? . I know our audience is excited to hear how to create or improve their channel program. Bruce Stuart, Partner at CHANNELCORP .

Channels 69

Channels Strategy Margin Ideal Customer Profile 69

Hubspot Sales

DECEMBER 16, 2020

What pops into your head when I say the words data hygiene ? Anyway, data hygiene is an oddly-named yet important part of maintaining a strong database. Without accurate information that you obtain legally about real consumers, your data is meaningless. TL;DR : Data enrichment makes your and your customers’ lives better.

Data 138

Data Hubspot Ideal Customer Profile CRM 138

DiscoverOrg Sales

DECEMBER 18, 2017

This pattern is traditionally understood through the sales funnel. It starts before the customer fully realizes that they need a product—perhaps it’s a pain point, or the perception of an opportunity—and it ends with your sales team closing a new account. Make 2018 the year YOU adopt data-driven marketing: Get our free eBook !

Account Based Marketing 181

Account Based Marketing Data Ideal Customer Profile eBook 181