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COVID-19 accelerates expected B2B sales trends

Sales and Marketing Management

McKinsey & Company created its B2B Decision Maker Pulse , a survey of 3,600 B2B decision makers in 11 countries and 12 sectors across 14 spend categories. The objective is to identify how decision makers continue to learn and pivot their operations in the age of COVID-19. The next normal sales model.

Trends 156
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6 steps to adapt effectively

Sales and Marketing Management

A survey of B2B sales operations by McKinsey & Company shows the pandemic has accelerated previous trends?—?omnichannel omnichannel selling, inside sales, tech-enabled selling and e-commerce. from all of your sales channels. Offer the human touch whenever customers need it with your sales team?–?whether

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Balancing Traditional Selling vs. The Modern Sales Approach

Vengreso

Some sales leaders immediately disregard the principles, claiming it is just another buzzword. Others are caught in the constant grind of achieving quota and cannot fathom trying to implement a new sales plan. The modern buyer has a longer journey that involves more decision-makers. What Is the Modern Sales Approach?

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B2B Inside Sales Vs Outside Sales | With Pros and Cons

SendBuzz

Are you unsure which sales team to focus on to drive your business’s sales? B2B Inside sales? Or Outside sales? Well, deciding between inside sales and outside sales can be tricky for businesses. Both sales strategies share the same goal of generating revenue, but their approaches are distinct.

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The Complete Guide to Remote Sales

Gong.io

The global pandemic forced sales teams to change their processes and go digital. Organizations must adapt their sales strategies post COVID-19 to meet customer expectations. Whether you’re looking to implement a remote sales strategy or improve your current strategy, keep reading. What is remote sales? Image Source ).

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8 Ways to Use BASHO Emails in Cold Email Outreach – With Examples

Zoominfo

We looked to one of our internal experts, our Sales Development Rep with the 60% response rate, to show you how (and when) to write a perfectly personalized BASHO email. A “BASHO email” is a fancy-pants name for a very personalized B2B email, usually addressed to a decision-maker at a high-value account. And we’ve got examples.

Examples 264
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Is the Miller Heiman Sales Process Right For You?

Gong.io

The thought of closing a large enterprise deal with more than one decision-maker involved can sound intimidating. Fortunately, there’s a sales methodology that can help. Enter the Miller Heiman sales process — a framework that helps your team manage and close complex B2B deals. . What is the Miller Heiman sales process?