Unlocking the Power of Single Customer Views (SCV)
Nutshell
APRIL 18, 2024
Your customer data is the key to understanding your customers better so you can improve your marketing, sales, customer experience, and more. An SCV aggregates data from multiple sources, such as marketing platforms, sales interactions, support tickets, and more. That’s where a single customer view, or SCV, comes in.
Let's personalize your content