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Big Data and Your Email Marketing Campaign

Zoominfo

It’s used by companies of all types and sizes for a variety of tasks, ranging from employee benefits administration to cancer research. Improving the way you harness and use big data will benefit your marketing strategy by helping you reach the right people at the best time with relevant content. Big Data and Email Marketing.

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List Segmentation: The Key to Email Marketing

Zoominfo

No matter how many times we’re told email marketing is dead, the channel continues to be an effective way to generate revenue. In fact, studies show that email marketing has a 4400% return on investment ( source ). The days of batch and blast emails are long gone. How do I segment my email lists?

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5 Reasons Why Your Email Marketing Is Falling Short

Sales and Marketing Management

If you’ve been dabbling in email marketing or using email for sales purposes, it’s no surprise you’re ending up disappointed by the results. Most likely, you’re unintentionally suffering from one of the following five mistakes with your email approach. Wishing you well (and less, but more effective, email). .

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5 Reasons Why Your Email Marketing Marketing Is Falling Short

Sales and Marketing Management

If you’ve been dabbling in email marketing or using email for sales purposes, it’s no surprise you’re ending up disappointed by the results. Most likely, you’re unintentionally suffering from one of the following five mistakes with your email approach. Wishing you well (and less, but more effective, email). .

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6 Questions to Ask When Creating Your Email Marketing Budget

Zoominfo

In 2017, email marketing turned half a century old. Yet, B2B marketing professionals continue to rank the channel high on their list of preferred marketing tactics. Email marketing is an inexpensive way to promote products, increase sales, and retain customers. Email marketing isn’t going anywhere.

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Why is automation the smartest choice for Email Marketing?

Apptivo

Email automation: Gist 3. Importance of Email automation 4. Why is automation the smartest choice for email marketing? When it comes to businesses, much of the progress in automation is happening in marketing – directed at raising brand awareness and converting leads into sales. Go Automatic!

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Big Data and Your Email Marketing Campaign

Zoominfo

It’s used by companies of all types and sizes for a variety of tasks, ranging from employee benefits administration to cancer research. Improving the way you harness and use big data will benefit your marketing strategy by helping you reach the right people at the best time with relevant content. What Is Big Data, Anyway?