The Top 3 Reasons Why Salespeople Fail at Consultative Selling?
Understanding the Sales Force
JULY 8, 2013
There are three reasons: In the previous paragraph I wrote that the consultative approach is difficult for some salespeople to implement. Consultative selling requires that salespeople ask an awful lot of questions. The only thing more detrimental to sales success than Need for Approval is #1, their ego.
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