Handling the Gatekeeper and Engaging Executives
Sales and Marketing Management
AUGUST 14, 2017
Whether making cold or warm calls in trying to find new opportunities, it can be a humbling experience for salespeople. Long sales cycles. Let’s take a step back and more closely consider the term “gatekeeper.” So how can salespeople get past this hurdle with gatekeepers? Handling Gatekeepers. Low win rates.
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