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Good Reads for B2B Marketing - Advantages of LinkedIn in B2B Marketing

Pointclear

Online content in the sales and marketing industries is dynamic and constantly changing. The Marketing Sphere represents recent good reads from our digital circles about B2B marketing selected by PointClear colleagues. The B2B Marketing Advantage of LinkedIn. PR Giant to Set Up New Content Marketing Unit.

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For LinkedIn holdouts – 30 Day Action Challenge

Score More Sales

Are you one of those sales people or company leaders who has resisted LinkedIn but now you want to learn more? Do you have a profile but you have no strategy in place to leverage LinkedIn as one of the ways you build visibility and ultimately revenues? First of all, make sure you have created a strong LinkedIn profile.

LinkedIn 226
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How to Grow Sales on LinkedIn

Score More Sales

Sales and marketing experts Jill Konrath and Ardath Albee just announced a new e-book, Cracking the LinkedIn Sales Code which will help you better understand how professional B-2-B sellers are using LinkedIn to grow visibility, gain connections and ultimately grow revenues. Top sellers use more of LinkedIn’s capabilities.

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Endorsed vs Recommended on LinkedIn

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A lot of sellers have confusion around whether to recommend someone or endorse them on LinkedIn, as well as whether to ask for a recommendation or an endorsement. Since you can do both on LinkedIn, let’s clarify what each is, and then how to best utilize them: Recommendations have been on LinkedIn since the beginning.

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Boost Your LinkedIn Profile for Sales

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courtesy of Linkedin-makeover.com. There is a big huge disconnect for many sales professionals and other company employees about the value of their LinkedIn profile and how specifically to make it work for them. That is so yesterday with LinkedIn – now there is so much more you can do. Your summary can catch someone’s attention.

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LinkedIn Celebrates 10 Years with Big Enhancements

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LinkedIn sent out a great email to its members which included the video you see here. We included it because I’m crazy about LinkedIn as a sales tool, and because LinkedIn and I go way back – nine years, in fact. I opened my LinkedIn account on October 3, 2003. It is professional.

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More on Growing Sales with LinkedIn

Score More Sales

logo courtesy of LinkedIn. I’ll be speaking about how LinkedIn – one of my favorite tools – can support your business building efforts to grow sales. LinkedIn is often misunderstood by busy sales leaders and B2B sales professionals. Make sure your business has a well written profile on LinkedIn as well.

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