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Prevent Lead Leakage in Your Sales Funnel (video)

Pipeliner

Plugging the Leaks: Expert Strategies to Prevent Lead Leakage in Sales Funnels In today’s competitive business landscape, lead leakage poses a significant threat to sales success. Often, sales teams neglect to nurture leads that aren’t ready for an immediate purchase, resulting in lost opportunities.

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Successful Content Marketing Plans Do 1 Thing Really Well

Pointclear

Jeff is the authority on making social media sell, adjunct faculty at Loyola University business school, author of, Off The Hook Marketing: How to Make Social Media Sell for You and a social sales training speaker. Is your business-to-business (B2B) content marketing plan creating re-action beyond sharing?

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5 Sales Enablement Priorities for Transformational CMOs

Allego

It falls on marketers to support their teams while ensuring salespeople are armed with content that captures buyer attention and closes deals. Tapping into the Power of Sales Enablement. As a CMO or product marketer, the ball is in your court for how well your company handles market pressures.

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Why Sales Analytics Is Essential to Navigating an Uncertain Market

Chorus.ai

If there’s one thing of value that hasn’t been changed due to the current market downturn, it’s data. That’s why making full use of data via a high-functioning sales analytics program is vital to ensure your business’s safe passage through an uncertain market. What Is Sales Analytics?

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CMO: Why Don’t Your Prospects Care?

SBI Growth

The return on the marketing investment (ROMI) is not there. You begin rehashing the feedback from sales, customers and prospect surveys. It continues to be the same: Your marketing team is sending generic content not specific to a problem the audience is trying to solve. Blanket marketing is annoying customers.

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Evaluating Your Business Development Strategy

Janek Performance Group

A pillar of success for any sales organization is an effective business development strategy. Of course, changes in the sales landscape and marketplace have a profound effect on your business development strategy. Of course, changes in the sales landscape and marketplace have a profound effect on your business development strategy.

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How to Build a Sales Process: The Complete Guide

Nutshell

Creating a structured sales process is one of the most effective ways to boost your sales teams’ efficiency and results. With a formal sales process in place, your sales team has a framework to follow, and it’s much easier to stay on the same page, track results, and onboard new team members.