Score More Sales

DECEMBER 30, 2011

Watch These Sales & Marketing Thinkers in 2012 – Best of 2011. As we wind down the year and look to turning a new leaf, it is time to recognize those who are working to improve the world of B2B selling and marketing – thanking them for what they do and encouraging you to reach out to learn and grow in the coming year.

Top of Funnel 159

Top of Funnel Lead Rank Lead Scoring Marketing 159

Score More Sales

FEBRUARY 8, 2012

CRM Is the Tool and Sales Follow Up Is Key. The same is true with any cloud-based (SaaS) tools to help you in your business – they must be used, and used properly for you and your company to benefit. We need to bring the value of the tools – whatever they are – to the sales reps and show them what is in it for them. Sales Tools.

Lead Rank 148

Lead Rank Lead Scoring Follow-up CRM 148

Score More Sales

AUGUST 28, 2014

I did an unscientific survey of webinar tool sites as if I was evaluating and making a purchase from my smart phone. For this experiment I looked up webinar tools and webinar platforms. In my search I looked for “webinar platform” and “webinar tool” to get dozens of choices. No more 2001 stuff, please.

Webinar Metrics 214

Webinar Metrics B2B Decision Maker Ideal Customer Profile 214

Score More Sales

AUGUST 2, 2010

The Facebook Event for Marketers You Need to Know About. I’m happy to share information about an upcoming Facebook Marketing event that will be online with many fantastic speakers. 50% Savings on Web’s Biggest Facebook Marketing Event. Sales Tools. © Score More Sales 2001 - 2012. Consulting.

Facebook 120

Facebook Lead Rank Lead Scoring Nonprofit 120

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FEBRUARY 22, 2012

Ardath Albee of Marketing Interactions has written a four-part series called, Capitalize on the Content Marketing Continuum where she talks about the BEF and the very fluid content marketing continuum. Work to gain clarity on creating a formal process once marketing has sent potential leads to sales. link] Ardath.

Top of Funnel 284

Top of Funnel Lead Rank Lead Scoring Lead Nurturing 284

Anthony Iannarino

JANUARY 20, 2020

One of the results of globalization, cheap money, the glamorization of entrepreneurship , and low barriers of entry into markets is the increasing number of choices available to businesses and consumers. In many (or most) markets, there is a glut of competitors. The context of sales has changed, and it’s more challenging than ever.

B2B 116

B2B Trends Guarantee Insurance 116

Braveheart Sales

APRIL 20, 2021

It was already tough to do this in some large cities due to security measures that were enacted in 2001, such as guards, visitor monitoring, etc. It also means incorporating Social Selling into one’s repertoire of selling tools and being Video Proficient. I’m referring to the tools from Objective Management Group.

Decision Maker 52

Decision Maker Face-to-face Trade Show Hiring 52

Nutshell

JUNE 22, 2020

To be clear, we aren’t suggesting that you quit calling your prospects or give up on email marketing. Use an SMS Sales Tool. Just like with email marketing, there are software tools available to make your SMS sales efforts more effective and efficient. Both of these sales channels still have their place!

B2B 123

B2B Closing Campaigns Follow-up 123

A Sales Guy

DECEMBER 3, 2013

The Dow, S&P 500 are at historic highs and the Nasdaq is at it’s highest since 2001. There is a massive influx of tools available to sales organizations. Content marketing is redefining lead generation, SEO and branding. Selling environments have changed/are changing. Insides sales is growing like mad.

Strategy 115

Strategy InsideView Hiring Social Media 115

Score More Sales

AUGUST 11, 2011

Some entrepreneurs and small business owners (and their salespeople) are talking about the stock market. Have a nurture marketing strategy in place – be able to follow up with prospects not ready to buy yet. We are not marketers, but we know that you need at least one well-done webpage. Explore social tools, and – create a plan.

Lead Rank 258

Lead Rank Lead Scoring Top of Funnel Referrals 258

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JUNE 21, 2011

Anyone interested in inbound marketing, especially for the B2B market, might want to take a look at: Content Rules by Ann Handley and CC Chapman. Get Content Get Customers by Joe Pulizzi and Newt Barrett. eMarketing Strategies for the Complex Sale by Ardath Albee. Sales Tools. Categories. 100 for 100K.

Lead Rank 186

Lead Rank Lead Scoring Top of Funnel Lead Nurturing 186

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SEPTEMBER 22, 2011

You were working on marketing materials. Next post: Sales Tool of the Week: eBook on Cold Calling Scripts & Testimonial Tool + Congrats, Sales Stars! Sales Tools. © Score More Sales 2001 - 2012. You were putting out fires. You were doing customer service all week. You were not productive. Categories.

Lead Rank 177

Lead Rank Lead Scoring Top of Funnel Call-back 177

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NOVEMBER 22, 2011

Once you find the right people to help expand your thinking on selling, what tools and assessments are you using in the business? Top Sales Awards has nominations for ten top sales assessment tools, and also for top sales tools and top sales websites. Sales Tools. © Score More Sales 2001 - 2012. Categories.

Lead Rank 185

Lead Rank Lead Scoring Resources Webinar Metrics 185

Score More Sales

JANUARY 3, 2012

To use a CRM, or Contact Relationship Management system well – you need more than tools – you must have a way – a process and a methodology – to do the following things we will be talking about to grow revenues. The phrase “nurture marketing” came from this idea. So, do you have tools that can do this for you?

Lead Rank 182

Lead Rank Lead Scoring Top of Funnel Pipeline 182

Score More Sales

JULY 20, 2011

. __ You don’t know what your value proposition is – how to differentiate yourself/ business. __ You don’t know who your target market is – who is your niche? Sales Tools. © Score More Sales 2001 - 2012. Talking or Writing Too Much in B2B Sales. Categories. 100 for 100K. Innovation & Inspiration. Sales Productivity.

Benefit 229

Benefit Lead Rank Lead Scoring Strategy 229

Janek Performance Group

SEPTEMBER 22, 2021

So why do so many sales reps continue to sell like they were in 2001? The ideal candidate will be clueless about how to use digital tools. Second is buyers have more access to information and are better informed about their options, pricing, and available products in the market. We’ve all heard and read…and heard and read….and

Hiring 118

Hiring Call-back Training Up-Sell 118

Score More Sales

FEBRUARY 14, 2012

From a business standpoint, you can fall in love with the process, methodology, and tools you use to build sales – because your mastery will result in you growing sales. Some companies integrate their marketing and social strategy into the sales plan. 5) Respond to the Market – Was your website last updated in 1999?

Lead Rank 152

Lead Rank Lead Scoring Outsourcing Services Top of Funnel 152

Score More Sales

JUNE 17, 2011

Create robust profiles in LinkedIn.com and other virtual sites where your market is – then update what you are working on, answer LinkedIn questions, connect to others, and join appropriate LinkedIn groups. (If Send an email to lori at scoremoresales (dot) com to receive our Sales Pipeline Tool at no cost to you. Sales Tools.

Lead Rank 269

Lead Rank Lead Scoring Sales Qualified Lead Pipeline 269

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FEBRUARY 29, 2012

We will let you choose whether you invest in a full-blown system which has features to incorporate your full marketing strategy, including web lead capture – or you start by enhancing your email system with social information and notifications. Sales Tools. This creates new possibilities of staying in touch with your network.

CRM 174

CRM Top of Funnel Lead Rank Lead Scoring 174

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JANUARY 24, 2012

Wikipedia talks about identifying influencers: Market research techniques can be used to identify influencers, using pre-defined criteria to determine the extent and type of influence. Trendsetters: influencers tend to be early adopters (or leavers) in markets. Sales Tools. © Score More Sales 2001 - 2012. Categories.

Lead Rank 150

Lead Rank Lead Scoring Influencer Top of Funnel 150

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MAY 8, 2011

Please read my friend and colleague Jonathan Farrington’s heartfelt blog post on why he organized the most ambitious online sales conference in history- bringing together 35 of the biggest names in sales and marketing. Sales Tools. © Score More Sales 2001 - 2012. Talking or Writing Too Much in B2B Sales.

Lead Rank 146

Lead Rank Lead Scoring Prospecting Webinar Metrics 146

Score More Sales

NOVEMBER 1, 2011

I don’t agree with everything he says, but truly, he is a valuable presenter on topics around business building, marketing, and differentiation. We’d certainly enjoy your thoughts, stories, tips, and tools to help others stand out in the crowd, above the noise, and in amazing ways. Sales Tools. Next, try to be it.

Lead Rank 182

Lead Rank Lead Scoring Top of Funnel Inside Sales 182

Score More Sales

MAY 2, 2011

Welcome to the 2011 Sales and Marketing Success Conference – in the comfort of your own office or home. Sales Tools. © Score More Sales 2001 - 2012. It’s true. This is a monumental project going on at Top Sales World – I’m thrilled to be speaking on Day 4 about having fun prospecting. Categories.

Lead Rank 132

Lead Rank Lead Scoring Top of Funnel Lead Nurturing 132

Score More Sales

OCTOBER 20, 2011

The second I clicked through to one of the newly-launched Social Media Mags it hit me like a brick: publishing will never be the same again, and selling /marketing /brand building will be changing even more. Look at sites that will create content for you and with you – no longer do you need your marketing department to do it all.

Lead Rank 148

Lead Rank Lead Scoring Top of Funnel Social Media 148

Score More Sales

MAY 25, 2010

Check out the Nurture Marketing site for more planting metaphors. Sales Tools. © Score More Sales 2001 - 2012. Start with good earth, and great seeds. Have some effort and consistency. Work a plan. Previous post: What I Learned From Oprah About Customer Service. Talking or Writing Too Much in B2B Sales. Categories.

Lead Rank 120

Lead Rank Lead Scoring Revenue Harvest 120

The ROI Guy

JANUARY 17, 2011

Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers - using diagnostic assessments, interactive white papers, ROI calculators and TCO comparisons.

ROI 45

ROI Lead Rank Lead Scoring Tools 45

Score More Sales

APRIL 6, 2011

One will be very open and excited by this new world of tools and will go gangbusters – learning all that she can, and thrilled to be building business. One company – Logos Software, now the largest developer of Bible software, made $300,000 in ONE weekend due to their social media word-of-mouth marketing. Sales Tools.

Social Media 158

Social Media Lead Rank Lead Scoring Media 158

Hubspot Sales

JULY 15, 2020

Not only is it more cost-effective for B2B businesses to focus more on their existing customers, it also provides opportunity for acquiring new high-value customers through referral marketing. With these data points in mind, making your current customers feel valued can be an effective way to impact your bottom line. Image Source.

Pipeline 123

Pipeline B2B Ideal Customer Profile Sales Qualified Lead 123

Score More Sales

OCTOBER 3, 2010

I’ve been teaching and training SMB’s (small-med sized) businesses for a couple of years on the very basics of social media marketing – not as an expert but as a peer. Sales Tools. © Score More Sales 2001 - 2012. Talking or Writing Too Much in B2B Sales. Categories. 100 for 100K. Sales Ideas & Skills.

Lead Rank 120

Lead Rank Lead Scoring Social Media Top of Funnel 120

Score More Sales

JUNE 23, 2010

It can literally cost you a market niche or multi-thousands of dollars if you cut corners. Sales Tools. © Score More Sales 2001 - 2012. I can say from experience – gaining a breakthrough idea over a meal and shaking hands on it with someone is JUST the first step. Then, USE them – every time! Categories.

Lead Rank 120

Lead Rank Lead Scoring Hiring Lead Nurturing 120

Cincom Smart Selling

JULY 25, 2017

When product design and planning discussions are taking place, it is up to Marketing to make sure this part of the plan is fully evolved, considered and built into the overall product development process. This vehicle was brought to market in 2001. The following market segments jumped in on year one. Car customizers.

Buyer 59

Buyer Promotion Collateral Social Media 59

Cincom Smart Selling

JULY 25, 2017

When product design and planning discussions are taking place, it is up to Marketing to make sure this part of the plan is fully evolved, considered and built into the overall product development process. This vehicle was brought to market in 2001. The following market segments jumped in on year one. Car customizers.

Buyer 59

Buyer Promotion Collateral Social Media 59

Score More Sales

MAY 17, 2011

How well do you know others who sell in your niche, your space, your target market? Sales Tools. © Score More Sales 2001 - 2012. When Competitors Cooperate, Big Revenues Can Happen. by Lori Richardson on May 17, 2011. Talking or Writing Too Much in B2B Sales. Categories. 100 for 100K. Innovation & Inspiration.

Lead Rank 135

Lead Rank Lead Scoring Revenue Conference 135

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DECEMBER 6, 2011

Now that many people do not even set foot into your offices, it is time to improve your marketing strategy in line with the “new” postal service this spring. It won’t be the end of the world – so make sure your PR and marketing reflect the good points of what will be happening. Sales Tools. Categories.

Lead Rank 153

Lead Rank Lead Scoring Social Media Top of Funnel 153

Xactly

JUNE 20, 2018

Artificial intelligence (AI) may not yet be a go-to tool for salespeople, but it has evolved rapidly over the last few years from the theoretical to the buzzworthy. General AI” would be a system like the HAL 9000 from 2001: a Space Odyssey , possessing an ability to build decisions based on an all-encompassing data set, much as a human might.

Data 61

Data Webinar Metrics Compensation Enterprise 61

Score More Sales

DECEMBER 16, 2011

Exciting enhancements are on the horizon are new tools to work with CRM and Social CRM to bring knowledge TO the user, rather than the user doing all the thinking and pre-work. The SCRM market is valued at over $1B according to Gartner. A social CRM strategy should benefit marketing, customer service, sales and e-commerce.

Lead Rank 172

Lead Rank Lead Scoring CRM Top of Funnel 172

Score More Sales

DECEMBER 13, 2011

Community is where you are online, where your market niche is, or your geographic area – depending on the business that you are in. Here are some quick ideas: Track your prospective customers in a CRM (customer relationship management) program or database or pipeline tool. Sales Tools. Categories. 100 for 100K. Sales Tips.

Lead Rank 152

Lead Rank Lead Scoring Referrals Call-back 152