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Holistic Customer Service: Why Customer Experience Is a Shared Responsibility in the Company

Pipeliner

The concept of customer service has evolved from a post-sale afterthought to a key driver of business success. Today, it’s not just about solving customer problems but creating an experience that resonates with them at every touchpoint. This brings us to the core concept of holistic customer service.

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45 Top YouTube Channels for Marketing Professionals

Zoominfo

For this reason, we recently published comprehensive lists of helpful YouTube channels for recruiters and YouTube channels for sales professionals. Today we’re closing out this three-part series with a post for our marketing audience. Up first on today’s list is a channel called Social Triggers TV. 1. Marketing 360.

Channels 220
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Behind the Numbers: How Consumer Retail Benefits from CX Training

Miller Heiman Group

This means that, for most consumers, the retail experience may start anywhere: on a website or during a phone call, in an email or on a live chat with customer service. How the customer perceives their relationship with your company is the summation of every defining moment they experience across all touchpoints and channels.

Retail 124
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How to Drive Loyalty with Email Campaign Marketing

SalesFuel

Another 65% are so loyal to their favorite brands that if the nearest brand location was closed on a day they wanted to go shopping, they’d go out of their way to go to the brand’s next closest location. What Email Traits Inspire Customer Loyalty? 63% of consumers are willing to pay more to shop with brands they’re loyal to.

Loyalty 52
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A Guide to Building a Referral Network for Your SMB

Act!

However, most small and midsize businesses can’t afford expensive advertising campaigns to attract potential clients. It can also help you close sales faster and build a loyal customer base. That makes word-of-mouth recommendations the most trusted advertising channel, even above social media ads and TV commercials.

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The Best Free Call Tracking Software (+Tips for Picking the Right One)

Hubspot Sales

While marketers with advanced analytics tools might have an easy time figuring how leads got to their landing pages, sales teams can use call tracking to learn more about their customers, where those buyers discover their company, and what platforms they spend time on. Call Tracking Software FAQ Q: How does call tracking work?

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Customer Lifecycle: How to Make Upsells and Renewals a No-Brainer [+Action Tips]

Zoominfo

What does that mean for the sales team that needs to close deals? What about the customer success manager who must ensure a flawless customer buying process? It requires identifying the customer lifecycle stages and using the steps to guide your customer interactions and long-term customer satisfaction.

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