SBI Growth

AUGUST 21, 2013

As a Sales & Marketing Leader, you are hungry for high quality B2B leads. B2B Marketers have tested many forms of social advertising. Marketing leaders must challenge past assumptions of how to leverage social advertising opportunities. The best B2B option until now has been LinkedIn ads. Case Study.

LinkedIn 323

LinkedIn Sales Qualified Lead B2B Tools 323

eGrabber

JUNE 9, 2023

Generating B2B leads on LinkedIn can be a powerful way to grow your business. In this blog post, we’ll share seven actionable tips that can help you attract and engage with your target audience on the platform, generate B2B leads on LinkedIn, and ultimately leading to more B2B leads for your business. Try for Free!

LinkedIn 52

LinkedIn B2B Sales Qualified Lead Lead Rank 52

Vainu

MAY 22, 2022

LinkedIn is an incredibly popular—and powerful—tool for B2B sales and marketing initiatives, and their Matched Audiences presents a unique way for you to target a specific audience with your LinkedIn ads by, for example, uploading a list of accounts. Luckily, Vainu can help with that.

LinkedIn 62

LinkedIn Data Advertising Advertising 62

No More Cold Calling

AUGUST 9, 2012

He has carried a bag, been a sales executive, and actually provides tips we can use. I never considered the active LinkedIn industries that mapped to my Ideal Client. I’m always learning—even when I’m writing about How to Attract Sales Prospects in a Tech-Focused World. Then I met Kurt Shaver: He’s different. That makes sense.

Social Selling 261

Social Selling Ideal Customer Profile Industry LinkedIn 261

LinkedFusion

APRIL 13, 2023

For people with a B2B business, it’s pretty likely that the social media platform worth hanging around in and marketing on would be LinkedIn. LinkedIn is the world’s largest professional social networking platform that helps professionals from various industries to connect and grow their businesses.

Account Based Marketing 52

Account Based Marketing LinkedIn Account Marketing 52

Janek Performance Group

JULY 29, 2022

Every sales rep should be worried about the size of their pipeline. When a sales rep allows their pipeline to dry up, it’s like allowing your car to run out of gas. Not a good place to be in sales, or your car. One of the best platforms to prospect on is LinkedIn. With LinkedIn, it’s easy to target your ideal customer.

LinkedIn 62

LinkedIn Pipeline Ideal Customer Profile Hiring 62

SBI Growth

SEPTEMBER 8, 2013

As a Sales & Marketing Leader, you are responsible for driving lead generation. Your business development teams are using LinkedIn and you’ve equipped them with the best social selling tools. To be effective, carefully consider how you drive social media through the sales field. Problem Examination. Did we get that right?

Social Selling 312

Social Selling LinkedIn Lead Rank Ideal Customer Profile 312

Pipeliner

DECEMBER 9, 2022

Nick Verity is the Chief Executive Officer of Cleverly, an Advertising & Marketing firm formed in 2016 with an estimated 18 workers. In today’s expert insight interview, Nick and John discuss “How to get leads on LinkedIn for super cheap without being salesy.” Spamming on LinkedIn. Get Leads On LinkedIn.

LinkedIn 52

LinkedIn Marketing Qualified Lead Leads Advertising 52

MTD Sales Training

FEBRUARY 16, 2012

Today’s buyers are a lot more sales savvy; they conduct research online about your products and services, your company and your competitors all with a few clicks of a mouse. 2 out of 3 decision makers place more trust in their own research than in sales people – Market Transformations.

LinkedIn 282

LinkedIn Social Media GoldMine Decision Maker 282

BuzzBoard

APRIL 19, 2024

Understanding the Role of Digital Ad Platforms in Driving Local Business Growth Understanding the role of digital advertising platforms in driving local business growth is crucial to boosting both brand visibility and bottom-line revenue. Digital advertising platforms are a key player in this transformative journey.

Paid Content 52

Paid Content Advertising Advertising Ideal Customer Profile 52

Sales Hacker

JUNE 23, 2020

Does LinkedIn InMail actually work for lead generation? LinkedIn has a reputation for high engagement for sales and high cost for marketing. And plenty of B2B brands already use the paid features of LinkedIn to great effect. We’ll look at a handful of options available when using LinkedIn for outreach: InMail.

Lead Generation 90

Lead Generation LinkedIn Scale Marketing Qualified Lead 90

Pointclear

APRIL 2, 2013

Online content in the sales and marketing industries is dynamic and constantly changing. The B2B Marketing Advantage of LinkedIn. Weber Shandwick is creating a new unit to capitalize on content marketing --a channel which advertisers have been increasingly interested in investing. PR Giant to Set Up New Content Marketing Unit.

B2B 203

B2B LinkedIn PointClear Marketing 203

Increase Sales

FEBRUARY 9, 2015

Back in the Mad Men days, marketing was just paid advertising. Pay big bucks for some high price advertising firm to get you recognized and you will achieve success. You no longer have to pay big bucks for paid advertising to attract attention. What is your average sale? What is your sales to earn ratio?

Advertising 70

Advertising Advertising Marketing Small Business 70

Sales Hacker

NOVEMBER 28, 2023

Ang McManamon is a tenured sales leader who puts culture first, helps build high-performing SaaS teams, and executes with urgency across all areas of an organization. She is currently the VP of Sales at Crunchbase , where she leads a high-growth team out of New York City. Inspiration for women leaders and aspiring leaders.

Face-to-face 91

Face-to-face Advertising Advertising LinkedIn 91

MTD Sales Training

NOVEMBER 8, 2011

Yes, it is true that LinkedIn in its most basic description is a professional platform where you can host your professional profile, connect with other professionals and engage in discussion with likeminded individuals…but if you cannot see beyond that then you really are missing a trick. Are you beginning to see the potential yet?

LinkedIn 223

LinkedIn Prospecting Social Media Decision Maker 223

Nimble - Sales

FEBRUARY 5, 2024

Social selling is a modern B2B sales method using social media to connect with customers. Adding social selling to business strategy is crucial as it uses platforms like LinkedIn for authentic connections beyond traditional advertising. It’s about genuine conversations, not just pushing products.

Social Selling 80

Social Selling Social Media Advertising Advertising 80

Hubspot Sales

JULY 2, 2020

LinkedIn is a strictly professional, B2B platform — qualities that set it apart from most of the social media ecosystem. By LinkedIn's own estimate , 97% of B2B marketers use the platform to support their content marketing efforts. Here is some insight about LinkedIn video specs and best practices. LinkedIn Video Specs.

LinkedIn 107

LinkedIn Video Cost Per Click Campaigns 107

LinkedFusion

OCTOBER 30, 2020

10 Compelling Reasons To Use LinkedIn Automation LinkedIn is absolutely one of the most encouraging advertising platforms that you can use today to promote your business. LinkedIn users are on the platform to connect and build a network. An Optimized LinkedIn profile can help in generating new requested connections.

LinkedIn 52

LinkedIn Ideal Customer Profile Networking Exercises 52

OutboundView

JANUARY 25, 2021

Jason is an absolute expert in all types of paid advertising. For more info on Jason check out hacktics.com Jason’s LinkedIn Profile: [link] If you missed Episode 20, you can check it out here: Setting Your 2021 Sales Strategy With Nigel Green .

Advertising 36

Advertising Advertising Strategy Ideal Customer Profile 36

BuzzBoard

APRIL 6, 2024

This strategy combines the art of social selling, targeted advertising, and community building to strengthen connections with potential customers, effectively fueling business growth. Consider platforms, like Instagram, LinkedIn, and Twitter as vast oceans of untapped leads ready for nurturing.

Social Media 52

Social Media Media Lead Nurturing Lead Rank 52

Alice Heiman

MARCH 12, 2024

A recent conversation between Alice Heiman and Scott Gillum on the Sales Talk for CEOs podcast sheds light on this very issue, offering a blend of strategies, insights, and anecdotes that CEOs can’t afford to ignore. Starting at the bottom closing deals as a sales rep. His career follows the pipeline.

Social Media 75

Social Media Media Revenue Top of Funnel 75

Alice Heiman

JULY 18, 2023

If CEO, Julian Lumpkin, learned one thing from his sales career it was to follow what the most successful sellers were doing and do that. Knowing that all salespeople need case studies throughout the sales cycle, SuccessKit was born. He started his career in tech sales, moved to management, and then founded SuccessKit in 2016.

Case Study 116

Case Study Study Closing Hiring 116

Sales and Marketing Management

NOVEMBER 11, 2019

These predictions from B2B sales and marketing experts may impact decisions you make as 2019 comes to a close and 2020 looms. Programmatic advertising. Programmatic advertising essentially automates the bidding process using analytics data, as opposed to using traditional ad buying methods to purchase ad spots.

Cost per Acquisition 176

Cost per Acquisition Advertising Advertising Google Analytics 176

Nimble - Sales

FEBRUARY 5, 2024

Social selling is a modern B2B sales method using social media to connect with customers. Adding social selling to business strategy is crucial as it uses platforms like LinkedIn for authentic connections beyond traditional advertising. It’s about genuine conversations, not just pushing products.

Social Selling 52

Social Selling Social Media Advertising Advertising 52

MTD Sales Training

SEPTEMBER 9, 2011

With the influx of social networking sites flooding the Internet, LinkedIn has emerged as the premiere resource for business professionals. Launched in 2003, LinkedIn reports to have more than 120 million registered members in over 200 countries worldwide. Search LinkedIn. Get LinkedIn! Get Contact Information.

LinkedIn 120

LinkedIn B2B Marketing Qualified Lead Leads 120

Sales Hacker

DECEMBER 5, 2023

25:17) Writer’s PLG motion, including self-serve and sales-assisted, and how it’s used to turn small downloads into big enterprise accounts. (31:07) 31:07) A consultative sales process and messaging considerations. (36:56) Highlights: (6:12) May’s learnings from Lehman Brothers and the economic crisis of 2008/2009. (14:11)

Enterprise 93

Enterprise Enterprise Customer Banking 93

Sales Hacker

FEBRUARY 27, 2024

If your business growth is constrained by the cashflow you need for inventory, advertising, or something else, Flex could provide you with an interesting growth lever. Highlights: (05:11) Challenges of personalization in marketing. (08:01) 08:01) The role of AI in personalization. (10:44) 10:44) Regulations and ethical considerations of AI.

Marketing 89

Marketing Marketing Qualified Lead Demand Generation Demand Generation Targets 89

Sales Hacker

JANUARY 30, 2024

Previously, Amit led marketing efforts at startups like Tact AI (1st AI Assistant for Sales backed by AWS, Microsoft, and Salesforce), HP Inc (next-gen computing) and Spire AI (Human Capital SaaS). Amit Pande is CMO and EVP of Strategy at Aviso AI, a leading revenue intelligence platform.

Oracle 79

Oracle Microsoft Advertising Advertising 79

The Pipeline

MARCH 29, 2013

The Internet has opened up a whole new world of marketing and advertising tactics. And although this isn’t breaking news, people are coming up with new ways to utilize the web every day when it comes to sales. But are we letting more traditional sales practices fall by the wayside in lieu of solely committing to digital tactics?

Channels 281

Channels Social Media Advertising Advertising 281

SocialSellinator

OCTOBER 29, 2020

Advertising your company, products, or services on social media platforms like LinkedIn, Instagram, Twitter, and Facebook is an effective way to boost brand awareness and increase your sales. Are you actively promoting your business through social media marketing ?

Social Media 144

Social Media Media Analytics Tools 144

Lead411

JUNE 22, 2023

15 Best Sales Lead Databases for 2023 In the digital age, the best sales lead databases have become indispensable tools for businesses aiming to drive sales and achieve growth. Provides intent data to identify potential buyers based on their online click advertisement activities.

Lead Rank 98

Lead Rank Lead Scoring Intent Data Marketing Qualified Lead 98

Sales Hacker

DECEMBER 12, 2023

Advice for posting on LinkedIn consistently. 36:18) Advice for posting on LinkedIn, derived from three years of putting out content. (40:46) 36:18) Advice for posting on LinkedIn, derived from three years of putting out content. (40:46) 36:18) Advice for posting on LinkedIn, derived from three years of putting out content. (40:46)

How To 79

How To Advertising Advertising LinkedIn 79

SBI Growth

FEBRUARY 23, 2013

HR leaders ask themselves, “How can I make an impact with Sales?” At the same time, Sales leaders ask, “Who can help me to make The Number?”. They have the unique opportunity to share this expertise with Sales. This is a chance to build credibility and earn a seat at the sales leadership table. Who buys your solutions?

Prospecting 297

Prospecting Ideal Customer Profile Social Media Buyer Persona 297

SalesHandy

JULY 15, 2018

To get that inspiration, direction, and motivation we follow mentors on social media like Twitter, Instagram or LinkedIn influencers. And when it comes to expert advice & motivation, LinkedIn is the best place with over 400 million professionals sharing their stories & lessons. He is the founder of Close.io Tom Hopkins.

Influencer 76

Influencer LinkedIn Social Media Demand Generation Agencies 76

Sales Hacker

FEBRUARY 5, 2024

If your business growth is constrained by the cashflow you need for inventory, advertising, or something else, Flex could provide you with an interesting growth lever. Highlights: (3:44) Andy’s journey into machine learning and AI. (6:08) 6:08) Getting ChatGPT to write Andy’s father’s obituary. (8:26)

Analysis 86

Analysis Advertising Advertising Funnel 86

criteria for success

SEPTEMBER 20, 2021

Happy Monday, Let's Talk Sales listeners! Ted is the President of Ted Kaye Sales Management Training LLC , guiding clients to reach their desired business goals. . He also taught graduate-level classes in sales and advertising management. . Featured on this episode: Ted Kulawiak on LinkedIn. Download Now.

Advertising 98

Advertising Advertising Social Media Twitter 98

Sales Evangelist

DECEMBER 5, 2019

How To Create A LinkedIn Profile That Consistently Brings New Business To Your Pipeline Many salespeople create a LinkedIn profile to bring in new business but are they creating a profile that is attractive to a potential buyer? Common Mistakes Salespeople Make on LinkedIn There are many common mistakes made on LinkedIn.

Ideal Customer Profile 75

Ideal Customer Profile LinkedIn Pipeline How To 75