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A New Tool to Drive B2B Leads from LinkedIn

SBI Growth

As a Sales & Marketing Leader, you are hungry for high quality B2B leads. B2B Marketers have tested many forms of social advertising. Marketing leaders must challenge past assumptions of how to leverage social advertising opportunities. The best B2B option until now has been LinkedIn ads. Case Study.

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Best Lead Gen Media Software

The Digital Sales Institute

Lead gen media software is now an important tool in digital selling, Lead generation tools don’t only gather and generate leads. Let’s explore the world of lead-generating software and tools and discover how to utilize them to enhance your lead generation campaign. Keep on reading.

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The 3 Top Industries for Social Selling with LinkedIn

No More Cold Calling

He has carried a bag, been a sales executive, and actually provides tips we can use. I never considered the active LinkedIn industries that mapped to my Ideal Client. I’m always learning—even when I’m writing about How to Attract Sales Prospects in a Tech-Focused World. Then I met Kurt Shaver: He’s different. That makes sense.

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10 Ways to Leverage Your LinkedIn Company Page

Vengreso

Your LinkedIn Company Page (called LinkedIn Page) is an important branding opportunity that many businesses aren’t taking advantage of. When used effectively, your LinkedIn Company Page can be your business’ content hub—the first thing that your target buyers see when they research your company’s products and services.

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Lead Capture Pages 101: Importance, Strategies, and Software

LeadBoxer

With the right software and strategies, you can get a lead capture page up, running, and working for your business in no time. How Lead Capture Pages Help Sales Teams 15 Lead Capture Page Software Options Tips for Creating an Optimized Lead Capture Page What is a Lead Capture Page? What is a Lead Capture Page?

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Good Reads for B2B Marketing - Advantages of LinkedIn in B2B Marketing

Pointclear

Online content in the sales and marketing industries is dynamic and constantly changing. The B2B Marketing Advantage of LinkedIn. Weber Shandwick is creating a new unit to capitalize on content marketing --a channel which advertisers have been increasingly interested in investing. PR Giant to Set Up New Content Marketing Unit.

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GTM 83: Redefining Marketing with AI and Personalization | Amanda Cole

Sales Hacker

Prior to joining Exponea, Amanda served as Vice President, Demand Generation at Blueshift, a Customer Data Platform, and before that served as Vice President of Marketing, Americas and Global Programs at Basware, a financial software company. Highlights: (05:11) Challenges of personalization in marketing. (08:01)