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Conversational Marketing: How Chat Can Turn Visitors into Buyers

Zoominfo

Marketing teams spend a huge amount of time and money to find out what motivates their prospective customers. When a prospect finally lands on your website, those efforts have reached a critical moment: you have their attention, and it’s time to build a relationship. Start a conversation. What is Conversational Marketing?

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80% Of Prospects Use One Of Five Common Objections

The Pipeline

Ask any group of salespeople why they don’t like telephone prospecting, objections or rejections are number one on the list. While every cold call or prospecting call will result in an objection, the objections are not all that different. The people without needs or problems, which is most of the market, will think and answer no.

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Sales prospecting made easier

Sales 2.0

This post describes a framework that I have found over the last two decades can really change the math on prospecting. Humans, aka your prospects, don’t care about?your?problems Consider the following questions to help you get into your prospects’ shoes and see how you can serve them. Your prospect decides to do?

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AI in Sales: Focus on The Sales Conversation

Sales 2.0

Here’s a summary of our conversation and below this summary is the full transcript of our interview. The Sales Conversation is where the action is Applying AI to analyzing sales conversations is the highest ROI opportunity for companies, Paul says. “To To me the sales conversation is ‘where the action is.’

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A Complete Prospecting System

The Pipeline

From the time of the first salesperson, sales leaders have been trying to figure out how to get their teams to prospect. In a recent survey, 42% of sales and corporate leaders identified prospecting as a skills gap in their organizations. How do sales leaders create and balance the core element of a fine-tunes prospecting machine?

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Prospects Are Not Buyers

The Pipeline

There are a lot of blurred lines in business and sales, leading to blurred conversations, and longer sales cycles. One blur is the line between who is a buyer and who is a prospect. Assuming buyers and prospects are the same and the words interchangeable perhaps explains the output numbers year after year. One Is Willing.

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Sales Objections? Move from Concerns to Conversations

SalesProInsider

Here’s how I see it coming into play in sales situations, especially when faced with concerns or objections during our sales conversations. These are absorbed subconsciously by the prospect and create some kind of dissonance that makes them wonder about or question that area of insecurity. So, what can we do?