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7 signs your prospect is a bad fit

Nutshell

Newsflash: half of your prospects are a bad fit for the products and/or services you sell. Fortunately, there are ways to identify and eliminate bad-fit prospects from your pipeline before they drag you down. Keep reading to learn seven signs your prospect is a bad fit. Sign #1 – They skip scheduled meetings.

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Business as (Un)usual: Best Practices for Salespeople Amidst COVID-19

Sales and Marketing Management

In the current climate, it’s a particularly peculiar time to be a salesperson; how can we pitch to customers who are most likely facing their own fair share of financial hardships? Acting with thoughtfulness and a relaxed expectation of when the sale needs to be closed will mitigate the risk of you turning prospects off to your business.

Loyalty 296
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Conquering the Challenge: Overcoming Common Lead Nurturing Hurdles for Digital Agencies

BuzzBoard

Understanding the Fundamentals of Lead Nurturing Challenges Faced by Digital Marketing Agencies Lead nurturing remains a pivotal process for any effective digital marketing agency. However, it also poses several unique challenges. Among the most daunting is content creation for multiple clients.

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The Top 8 Challenges of Prospecting and How to Conquer Them

Crunchbase

From identifying potential customers, to finding quality leads and maintaining a healthy pipeline, sales prospecting is vital to the success of your business. Successful prospecting requires time management skills, a proactive mindset and the ability to communicate effectively. That’s not to say it’s without its challenges, however.

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Unlock Growth: Identifying Your Ideal Small Business Customer for Targeted Outreach

BuzzBoard

It takes into consideration customer demographics, behavior patterns, motivations, and goals. Detailed demographic information such as age, locale, income, and occupation aids in identifying individuals most likely interested in your offerings. The goal is to wholly understand prospects’ needs and challenges.

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If You Want Your Sales Team to Be Effective, Focus on Business Acumen

Sales and Marketing Management

Sellers need to gather in-depth information about prospects and customers. Hit up social channels, read their 10-Ks, and keep up with industry press to know what’s going on right now: What are prospects’ recent struggles? What are the personas and demographics? Customer-Centric Sales. Business acumen brings credibility.

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How to Read Your Audience and Structure Your Multi-Channel Marketing Accordingly

Sales and Marketing Management

Consumers face several different options along their journey, and each one forces them to make a decision before they move forward. More than that, by identifying the channels prospects are more likely to react to, you can feed them with the exact information they need to convert. Is it chocolate? Understand the “Why” Behind the Buy.

Channels 174