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Onboarding In Sales: Training + Leadership

Sales and Marketing Management

The challenge that lies within, however, is how to best bring new hires up to speed fast for effective selling. . There is no one-size-fits-all model to selecting and training the top sales leader, so a holistic onboarding program needs to rely not only on training and sales tactics, but also on leadership and coaching.

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Drive sales innovation by bottom up entrepreneurialism

Sales Training Connection

Many markets are undergoing a transformational change where the customer is demanding salespeople bring innovative thinking and new insights. A good case in point is the health care market where the Affordable Care Act plus other social and economic trends are transforming the health care landscape.

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Medical device sales – the book of knowledge is expanding

Sales Training Connection

When we first began working with medical device companies, we heard a VP of Cardiac Devices open our sales training program. A major challenge for the sales reps was to keep up with that Book of Knowledge. Sales Skills – how to constantly adapt and adjust your selling to the changes in the buyer’s environment. Book of Knowledge.

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MedTech sales – the declining advantage of superior technology

Sales Training Connection

Specifically, regarding, the medical technology market, the BCG report emphasizes – “MedTech companies, like all health-care operators, will be assessed on their ability to deliver value to patients and providers, rather than just superior technology. Elite selling. Team selling. Sales Process.

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Selling value in the medical device market – good is not good enough

Sales Training Connection

Medical device sales - underlying sales success in this market is the recognition that selling value is a strategic imperative. This challenge requires abandoning the product sale and moving to selling value. Selling medical devices requires being business savvy. Competitors usually quickly catch up.

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Selling to experienced vs. new physicians – it’s not just more of the same

Sales Training Connection

Selling to new physiciansLike many others, we've written about how physicians increasingly are becoming cost conscious - especially as more and more doctors find themselves hospital employees - either through purchasing practices or assuming hospitalists positions. Physicians will find themselves faced with finite healthcare resources.

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Medical sales – A new sales environment as more physicians become hospital employees

Sales Training Connection

With healthcare reform, work-life balance issues, and the financial demands of setting up a practice, physicians are increasingly shifting from owning their own practice to being employed directly by hospitals. hospitals have begun responding to the implementation of health care reform by accelerating their hiring of physicians.