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How to Motivate Sales Reps to Use Marketing Content

Allego

Why don’t sales reps use all the marketing content your organization creates? Sales teams are often unaware that certain content exists, so they spend time making their own, leading to inaccurate product information or messaging. Marketing toiled over this content, so how can you motivate your sales team to use it?

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How to Realign Sales Teams to Motivate a Remote Workforce

Sales and Marketing Management

Many employees who are now secluded to their home offices (or living rooms, bedrooms, or kitchens) are working from home consistently for the first time and experiencing the challenge of staying motivated and productive in their new environment, especially while coping with economic uncertainty. Reevaluate Quotas to Fit the Changing Market

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Pick The Right Plays: Using the Go-To-Market Framework

Zoominfo

Disruption and uncertainty are inevitable in these times, which is why a solid go-to-market plan is critical to address the unique stage and goals of any given company. ZoomInfo has identified four areas — or quadrants — that together create a framework for a successful go-to-market approach: Build loyalty. Market expansion.

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The Best Sales Management Software of 2019

Hubspot Sales

In many ways, technology, like Google Maps, is similar to sales management software. Sales management software provides streamlined tools for data entry and management to speed up this process. And they often include some of the most popular sales tools (e.g., Free Sales Management Software.

Software 138
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Sales Managers: The Software Stack To Turbocharge Your Team in 2022

Gong.io

While the exact list depends on who you ask, the following (alphabetized) traits are all critical for a sales manager: Able to coach, analytical, available, confident, empathetic, good listener, innovative, leads by example, loyal, motivating, passionate, positive attitude, serves vs. dictates, strategic vision, strong communicator, and thoughtful.

Software 118
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Marketing Productivity: Where Are You Wasting Time?

Zoominfo

But what does it mean to actually be productive when it comes to marketing? Obstacles to Marketing Productivity. Either way, there are a host of obstacles to marketing time management that can impede productivity. Lack Of Strategy And Alignment: Sales and marketing alignment is imperative for efficient time use.

Marketing 221
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Is monitoring software helpful or ‘Big Brother’?

Sales and Marketing Management

Author: Paul Nolan Since entire workforces have moved to remote offices, some companies have implemented various software programs that closely track employee productivity and time spent on tasks. Therefore, we only use the software to make sure that if you are required to be working between 9 and 5, you are actually there,” he says.

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