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Incentive Travel: The Incomparable Motivator

Sales and Marketing Management

Group incentive travel remains one of the most impactful incentives a company can deploy. Two incentive travel experts talk about making the business case for these programs and meeting participants’ expectations. The post Incentive Travel: The Incomparable Motivator appeared first on Sales & Marketing Management.

Travel 296
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Group travel is down, but not out

Sales and Marketing Management

Author: Paul Nolan According to an April survey by the Incentive Research Foundation, the top concern about participating in work or reward-related travel was the threat of an epidemic/pandemic at 33%, followed closely by severe weather at 29%. Organizers of meetings and conferences can at least work around social distancing?—?respect

Travel 218
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Will You Take The Road Less Travelled or the Path of Least Resistance?

Bernadette McClelland

Will You Take The Road Less Travelled Or The Path Of Least Resistance? It’s scary taking the road less travelled as most people take the path of least resistance instead. You meet people you never would have met. It’s easier! It would mean I’d shift the way I went to market as well as iterate my message.

Travel 195
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B2B Sales and Time Travel

The Pipeline

If you can’t master B2B sales and time travel, you may as well learn to serve gravy for them fries. What is B2B sales time travel? Which is why we need to be able to travel across time. By “traveling back” in time to see which insights that were relevant to suspects, what was the connection around?

Travel 213
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In the Race to Win More Customers, Sales Needs Digital Transformation

Salesforce users were surveyed about the forces shaping today's workplace. Discover the results and why investments in digital transformation and automation are pushing sales teams ahead.

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A new normal for meetings and events

Sales and Marketing Management

What does it mean for business events and incentive travel programs? We spoke with Carina Bauer, CEO of IMEX Group, which connects meetings and events businesses with customers through annual tradeshows in Germany and Las Vegas. Are we looking at a new normal for the meetings and events industry?

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Planes, Trains, and Automobiles: Why Account Executives Should Travel

No More Cold Calling

There’s nothing like an in-person meeting to close deals. Sales leaders say they don’t need for account executives to travel. Over the past decade, companies have cut back on travel because of the assorted tools that enable video conferencing. Invite me to speak at your annual Sales Kickoff Meeting. Ridiculous, right?

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