Getting On The Right Timeline
FEBRUARY 19, 2019
There is an alternative to this passive “Wait Till They Are Ready” approach preached by many pundits and vendors with tools to help you wait. As an SME, you can begin to influence, change timelines, be their emotional favourite and more. By Tibor Shanto. Many in sales believe that there will be no action by a buyer unless there is a compelling event. Not here to argue that, it certainly helps when the buyer is already motivated by a deadline, an immovable one is that much better.