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How Online Sales Can Help You Grow in Hard Times

Hubspot Sales

In today’s climate, companies that aren’t adapting to online sales are missing out on a massive opportunity to better meet customer needs and generate more revenue while still cutting costs. The 2008 recession accelerated their inability to adapt to changing consumer demand -- and by 2010, they filed for bankruptcy.

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The 5 Top Media for Cold Prospecting

Pointclear

But what are the most effective outbound marketing channels for kicking off a business relationship? These are the five essential channels you can rely on for generating a steady stream of inquiries that you can then convert to qualified leads, and have a prayer of closing enough sales to meet your revenue quota.

Media 233
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Technology Marketing Budgets Recover With Strength into 2011

The ROI Guy

According to IDC’s annual “Tech Marketing Barometer Study”, marketing budgets are recovering with strength in 2011, with an expected 8% annual increase over 2010 levels. growth in 2010, it’s unclear whether this increase will provide enough fuel to drive all of the campaign requirements and requests.

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Stop The Madness

Partners in Excellence

“Exclusive Data: US Study Showcases Student Coding Skills Gap” Again, an important topic, but not one I spend any time thinking about. We are not a channel partner to these companies. Automating Stupidity Thank You And Best Wishes For 2010! Clearly their agency doesn’t understand the concept of an ICP.

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Doing Sojourner, Susan, and Ida Proud: We Achieved 50/50 Gender Parity at Lessonly!

Lessonly

What’s interesting is that there was no formal campaign or initiative: It was simply a team of people committed to providing the most equitable, fair opportunities for all applicants. A classic, collaborative study Carnegie Mellon University, Union College, and MIT ran back in 2010 looked at how 700 people worked in small groups.

Groups 47
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PowerViews with Dave Munn: The Transformed Marketing Organization

Pointclear

New marketing channels. There are more frequent conversations about what marketing can do to help sales open doors and expand relationships, as well as how marketing can find, mine and nurture new opportunities. For example, they need to spot market opportunities like places where a company can expand. Social media integration.

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The End of Marketing as We Know It: Overcoming Buyer Challenges with Interactive Smart Content

The ROI Guy

The past decade has seen an exciting and dramatic increase in new digital marketing channels including Twitter, Facebook, e-mail, search engines, webinars, virtual trade shows and more. Rounding up the challenges, recent studies indicate that 9 out of 10 of buyers say that when they are ready to buy, they find you.

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