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4 Trends Shaping B2B Marketing in 2011

Pointclear

Wiley, 2011). So at the start of 2011, here are a few bigger trends I see shaping the way B2B marketers will do business in the coming year. What trends do you see affecting your business as we move into this new year? Follwer her on Twitter @marketingprofs. Like at the start of a new year. What about you?

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My Most Popular Sales Article of the Last Ten Years

Understanding the Sales Force

I first wrote the article in 2011 and people loved the analogy between the Nutcracker and a sales call. I make minor modifications to the article each year as current trends, best practices, and recent data dictate. This is my annual nutcracker post.

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Is Lead Scoring a Dead or Rising Trend?

Sales Hacker

Fifty-five years later, that trend is still true. You can see this with the ChiefMarTec landscape, which started mapping tools and solutions in 2011, when there were only around 150, to 2020 with an incredible 8,000. The post Is Lead Scoring a Dead or Rising Trend? This goes hand in hand with computing power.

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Thank You to Our 27 Guest Marketing and Sales Bloggers in 2011!

Pointclear

Here are our guest marketing and sales bloggers along with their ViewPoint posts in 2011: Ardath Albee , CEO, Marketing Interactions eMarketing Expert Ardath Albee on the Limitations of a Lead Gen Mindset. Ann Handley , Chief Content Officer, MarketingProfs, and the co-author of Content Rules 4 Trends Shaping B2B Marketing in 2011.

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Heavy Hitter Sales Blog: Top 7 Critical Sales Trends for 2012

HeavyHitter Sales

Top 7 Critical Sales Trends for 2012. Best New Sales Book of 2011. December 2011. November 2011. October 2011. September 2011. August 2011. Top 7 Critical Sales Trends for 2012. Top 7 Critical Sales Trends for 2012. What are the top sales trends for 2012? . ON24 Virtual Events.

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Heavy Hitter Sales Blog: Best New Sales Book of 2011

HeavyHitter Sales

Top 7 Critical Sales Trends for 2012. Best New Sales Book of 2011. December 2011. November 2011. October 2011. September 2011. August 2011. IT Sales Strategy: Software, SaaS & Hardware Sales » November 03, 2011. Best New Sales Book of 2011. Are Top Salespeople Born or Made?

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4 Trends Putting the “Value” Back in Value-Added Resellers

Hubspot Sales

If you're an IT reseller, value-added reseller (VAR), or channel partner advising clients on any part of the front office (marketing, sales, or customer success) -- especially for businesses under 1,000 employees -- there are a few trends you should be aware of. Four Software Trends IT Resellers, VARs, and Channel Partners Should Watch.