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Where to Allocate Marketing Budgets in 2023/2024

Sales Hacker

Over the past year, we’ve had tons of founders ask where they should be prioritizing their marketing dollars and resources considering the wild economic year that 2023 has unfolded as. The annual Gartner 2023 CMO Spend and Strategy Survey was conducted in March and April 2023. Thanks for reading The GTM Newsletter!

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Talent Acquisition: The Art of Hiring Top Talent in 2023

Zoominfo

Talent acquisition is the process of identifying, attracting, and hiring skilled people to fulfill the company’s current and future human resource needs. How Does Talent Acquisition Fit Into Human Resources? What is Talent Acquisition ? What’s the Difference Between Talent Acquisition and Recruitment?

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The Crunchbase 2023 Influential Women in Sales List

Crunchbase

The Crunchbase 2023 Influential Women in Sales List is a submission-based list. They’re launching sales podcasts, YouTube channels and startups of their own. In no particular order, here are 35 leading women in sales you should be watching in 2023. Full methodology details are available at the end of this article.

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2023 Sales Comp Planning: A Conversation with The Alexander Group

The Spiff Blog

With a new year around the corner, it’s time to start thinking about your sales compensation plans for 2023. We came away with six key considerations to keep in mind while preparing your compensation plans and processes for 2023. If you’re feeling overwhelmed, we don’t blame you. Let’s dive right in!

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2023 Leadership Playbook: Winning Hybrid Sales Strategies (With Examples)

Sales Hacker

Obviously, remote team members must have the same resources and the same support to hit their numbers and achieve their career aspirations as their in-office colleagues. Put your team in a position to be successful and engaged with the tools at their disposal on a daily basis. Consider the correct channel for coaching.

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9 Constructive B2B Cold Email Templates for 2023

SalesLoft

Increase your chances of a positive response with these proven B2B cold email templates and tips for effective cold emails. Robust tracking such as open, click, and sentiment analysis give sales teams valuable insight into techniques that prompt positive response rates. 9 Constructive B2B Cold Email Templates for 2023.

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2023’s 19 Best Sales Prospecting Tools

Hubspot Sales

You can automate parts of the search process to save time and resources. Our team gathered 19 of the best sales prospecting tools on the market in 2023. Additionally, nearly 16 million of these people hold ownership or senior C-suite positions within their organizations. That includes how prospects are identified. Image Source.

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