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3 Questions to Help Determine if Your Business Needs an Auto Insurance Policy

Pipeliner

If you’re unsure, you’ll need to ask yourself the following questions to determine if you need commercial auto insurance for your business or if you can avoid that extra cost and only carry a private auto insurance policy. If you have to travel to visit clients or work locations, your personal car insurance policy might not cover you.

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A Corporate Guide to Pride — How Companies Get it Right (and Wrong)

Zoominfo

Do: Review internal policies. Before you look to publicly promote inclusivity and your support of the LGBTQ+ community, it’s important to take a look at your internal policies. An anti-discrimination policy that includes specific language around LGBTQ+ discrimination, with clear and enforceable consequences for those who don’t comply.

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Two BIG Reasons Your Prospecting Isn’t Working

Sales Hacker

Senders need to ensure that spam rates (as reported in Gmail’s Postmaster Tools ) are below 0.10% and never above 0.30%. Marketing and advertising emails make up 36% ( source ) of all emails marked as spam. Use Postmaster Tools to monitor your spam rate, IP reputation, and domain reputation. An updated spam rate threshold.

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E-commerce That Avoids Channel Conflict

Sales and Marketing Management

Even when distributors offer pricing below the manufacturer’s advertised list price, some engineers and purchasing agents are willing to pay more for the item as a tradeoff for the time they save ordering it from the company’s website any time of day without having to talk to someone (especially, perhaps, “annoying sales reps”).

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Lead Capture Pages 101: Importance, Strategies, and Software

LeadBoxer

15 Lead Capture Page Software Options Many tools with lead capture page functions come packed with additional features that help you get more from your leads. The tool can meet your customers at every stage of their lifecycle, from marketing to customer support. per month. per user per month.

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4 Reasons to Hire a Social Media Manager

Zoominfo

Today, that number has sky-rocketed to over 24,000 open positions. With a winning strategy in place, social media can be a valuable tool for lead generation. The right candidate will use their social strategy to drive leads—organic and paid—through content distribution, brand recognition, and paid advertising programs.

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The B2B Marketer’s Ultimate Guide to Reddit

Zoominfo

r/advertising. /r/Entrepreneur. Your Karma score represents your level of positive participation on Reddit and it’s measured by the number of “upvotes” you receive. But, posting your own content too often can violate subreddit policies and result in your Karma dropping rather than increasing. Invest in Reddit Advertising.

B2B 157