article thumbnail

The Future of Sales: Navigating Change with Next-Gen Tools and Intent Data

SugarCRM

Sales intelligence tools! In fact, 43% of salespeople made use of sales intelligence tools and intent data in 2023, a 54% increase from two years ago. Data is collected through advertising networks or data co-ops such as Bombora and is accessible via content category or keyword. What is Intent Data?

article thumbnail

Mission: Possible – Simplify Paid Search Advertising with Salesfusion

SugarCRM

Salesfusion by SugarCRM recently released Salesfusion for Google Ads, a feature that brings the combined power of AI and automation to create, launch, manage and optimize paid search campaigns. Rather than think of paid search advertising as “advertising spend,” think of it as a fundamental element of your lead generation efforts.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

A Guide to Mastering Paid Social Media Advertising

SugarCRM

Staying Top of Mind with Paid Social Media Advertising. One solution to staying current and relevant in the crowded social-sphere is paid advertising. While paid advertising is only one of many ways to rise above the social media noise, it’s one that can’t be overlooked. 8 Steps to Help You Master Paid Social Media Advertising.

article thumbnail

A Guide to Mastering Paid Social Media Advertising

SugarCRM

Staying Top of Mind with Paid Social Media Advertising. One solution to staying current and relevant in the crowded social-sphere is paid advertising. While paid advertising is only one of many ways to rise above the social media noise, it’s one that can’t be overlooked. 8 Steps to Help You Master Paid Social Media Advertising.

article thumbnail

5 Ways to Better Leverage Your CRM Data for ABM

SugarCRM

Not only should a strong ABM tool be able to feed actionable insights to the sales rep about account and contact activity, competitive research, and new contacts to engage, but should be able to automate engagement with those prospects. SugarCRM partners with Triblio, so you can integrate your CRM data and execute ABM programs.

article thumbnail

The Best Customers are Recurring Customers

SugarCRM

A good CRM system provides tools for gathering information about prospects and current clients, and it makes analyzing the data simple so you can put it to use right away. A CRM system, such as SugarCRM, drives customer loyalty from the inside out. The post The Best Customers are Recurring Customers appeared first on SugarCRM.

article thumbnail

What Is Geo-Mapping Software And How Can I Use it With my CRM?

SugarCRM

Your sales reps need the right tools to better plan and manage their workload. Sometimes, this can come as sales automation software, other times, like CRM tools, but regardless of the platform, they’ll need the insights a geo-mapping software can offer. How Does SugarCRM Use Geo Mapping? What Is Geo Mapping Software?