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B2B Prospecting Data Just Keeps Getting Better

Pointclear

To get an understanding of the depth of data available to B2B marketers for prospecting, we invited a set of reputable vendors to open their vaults and share details about the nature and quantity of the fields they offer. Seven vendors participated, giving us a nice range of data sources, including both compiled lists and response lists.

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How to Measure and Maximize Trade Show Return on Investment

Nutshell

Measuring your trade show ROI can benefit your business in the following ways: Cost justification: Trade shows can be expensive, from booth rental to travel expenses. You may need to look at sales as well as things like vendor contracts and partnerships. You could also consider leads, even if they won’t close right away.

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How Competitive Intelligence is Replacing the Relationship Sale

Sales Hacker

The decline in business travel for dinners and golf, caused by COVID-19, has only sped up this process. Clients have more time to reevaluate their current vendor relationships and for digital-savvy salespeople to slide in and win new clients. Finding white space for advertising is important. What is Competitive Intelligence?

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45 Top YouTube Channels for Marketing Professionals

Zoominfo

Today, Carla travels the world teaching anyone (and everyone) how to cultivate idea-driven teams that breed unstoppable creativity and game-changing innovation. This YouTube channel covers a unique subset of marketing topics—mostly involving general marketing topics, code, and travel. Marketing for Travel Agents. Jesse Hanley.

Channels 220
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Top reasons why SaaS business owners must invest in a sales CRM

Salesmate

SaaS business owners rely on various channels for lead generation such as: Meetups Websites Social media Email campaigns Cold calls Referrals Online advertisements. Modern-day sales professionals also need to be tech-savvy and that is why there are CRM vendors that provide built-in cloud telephony. Managing business-critical data.

CRM 126
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45 Top YouTube Channels for Marketing Professionals

Zoominfo

Today, Carla travels the world teaching anyone (and everyone) how to cultivate idea-driven teams that breed unstoppable creativity and game-changing innovation. Jesse Hanley This YouTube channel covers a unique subset of marketing topics—mostly involving general marketing topics, code, and travel. Go check them out!

Channels 100
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5 Benefits of Using Location Mapping in Retail

Pipeliner

eCommerce vendors use targeted advertisements much more compared to retailers, mainly because it’s difficult for retailers to track the preferences of their buyers. She loves to read, travel, and experiment with different cuisines in her free time. Targeted ads. That is where location mapping comes into play.

Retail 97