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The 5 Greatest Competitor Monitoring Tools To Help You Gain an Edge

Nutshell

So, it’s essential that you find the right competitor monitoring software to provide you with the specific information you seek. This blog post will detail several principal aspects related to competitor tracking software, like what it can do and how it can benefit your business. compared to yours. compared to yours.

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40 Marketing KPIs Your Team Needs to Track

Zoominfo

Tracking KPIs are effective for unifying goals with quantifiable analysis, as well as celebrating successes. The following types of tools are used to track, measure, and share KPIs: Web analytics CRM systems Data dashboards Business management platforms Data visualizers Business intelligence software. Digital Channels and Content.

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44 Important Marketing Productivity Statistics

Zoominfo

91% of the most successful users agree that marketing automation is “very important” to the overall success of their marketing across channels ( source ). ADI also found that automation receives plenty of positive sentiment online, with saving time (30%) and big data analysis (25%) cited most frequently ( source ).

Marketing 160
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The Recruiter’s Guide to Web Analytics

Zoominfo

The term web analytics refers to the collection and analysis of web data for the purpose of understanding and optimizing your online presence. Today’s blog post will show you how to use web analytics to improve your recruiting strategy. Example: A fictional HR company advertises their jobs across all of the aforementioned channels.

Analytics 208
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Why SaaS Companies Are Embracing Owned Media and How to Make it Work for You

Sales Hacker

Owned media refers to content distributed through a brand’s channels , including self-hosted video, company blogs, and email campaigns. Through these content channels, they can fuel conversations, educate the market, and build strong relationships with potential customers.

Media 71
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A Step-by-Step Guide to Sales Analytics & the Best Tools for It

Hubspot Sales

The term "sales data analysis" can sound a bit overwhelming — all three words, individually, can be imposing in their own right. And "analysis" sounds like a process that requires skills you might not have and considerable effort you'd rather not put in. Sales" is a difficult line of work to master.

Analytics 138
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7 Biggest Benefits of Starting a Channel Partner Program

Allbound

Making the decision to invest resources in starting a channel partner program can be daunting, sending even the most risk-averse entrepreneurs into a cold sweat. It can also expand your distribution channels, improve your industry knowledge, support your marketing efforts, and increase your lead generation.”.