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Highspot Announces Global Customer Conference Spark 2022

Highspot

Leaders from AWS, Siemens, Slack and more attend Highspot’s annual global customer conference to drive sales productivity with sales enablement. 6, 2022 — Highspot , the sales enablement platform that increases sales productivity, today announced its third annual global customer conference, Highspot Spark 2022.

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Top Sales Enablement Conferences to Attend in 2024

Allego

According to Bizzabo’s 2023 State of In-Person B2B Conferences Report : 47.2% of organizers reported increased attendance at their B2B in-person conferences 76.6% of organizers consider in-person conferences critical to their organization’s overall success Not only that, but a whopping 82.8% And they are well worth your time.

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Takeaways from Pavilion’s GTM2023 Conference

Sales Hacker

We are capping off a week in Nashville of go-to-market executive learnings, live music, and hot chicken. Some of the team have been at Pavilion ’s GTM2023 conference, a B2B SaaS conference for go-to-market executives. Go-to-market motions are shifting. Go-to-market motions are shifting. Efficiency.

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How the loss of trade shows changed the customer acquisition funnel

Zoominfo

Like everyone else, we had to pivot, and fast.” — Danny Daly, manager, marketing events at ZoomInfo. Since the start of Covid-19, in-person events, conferences, and tradeshows have come to a halt. The majority of live conferences have taken place internationally, where lockdown measures have varied depending on the country.

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Conference activity down 57% in early 2021 compared to one year earlier

Zoominfo

Rather than schedule the 2021 version in March as originally planned, World Mobile Conference organizers chose to move the upcoming event to late June in anticipation of welcoming crowds in person again, all while promoting face masks and social distancing. Winter conference season won’t rebound in 2021. Source: ZoomInfo.

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Should CMOs Invest in a User Conference?

SBI Growth

The time has come – your annual user conference is around the corner, teams are divided, and the all too familiar battle has begun. In one corner, teams shout opinions about the outlandish cost, lack of ROI, and better ways.

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Conference activity down 57 percent in early 2021 compared to one year earlier

Zoominfo

The huge Consumer Electronics Show (CES) opted to keep its January 2021 date and instead go with a massive virtual conference. Such decisions will need to be made by all conference organizers, big and small, as they navigate 2021 and attempt to run their events. First quarter conference activity in 2021 trails the same period in 2020.