Remove Customer Service Remove Email Marketing Remove Prospecting Remove Revenue
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List Segmentation: The Key to Email Marketing

Zoominfo

No matter how many times we’re told email marketing is dead, the channel continues to be an effective way to generate revenue. In fact, studies show that email marketing has a 4400% return on investment ( source ). The days of batch and blast emails are long gone. But, that’s only if you do it correctly.

Segment 219
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List Segmentation: The Key to Email Marketing

Zoominfo

No matter how many times we’re told email marketing is dead, the channel continues to be an effective way to generate revenue. In fact, studies show that email marketing has a 4400% return on investment ( source ). The days of batch and blast emails are long gone. But, that’s only if you do it correctly.

Segment 124
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Why is automation the smartest choice for Email Marketing?

Apptivo

Email automation: Gist 3. Importance of Email automation 4. Why is automation the smartest choice for email marketing? Why is automation the smartest choice for email marketing? With the support of automation tools, and to be more precise, running an automated email campaign works more efficiently.

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B2B Blog Post Round-Up: Content, Prospect Expectations & More

Zoominfo

This month’s round-up features topics like content marketing, managing prospect expectations, lead generation, and more. 1. The Beginner’s Guide to a Data-Driven Content Marketing Strategy. Although simple in theory, content marketing is a lot easier said than done. Enter, data-driven content marketing.

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The Marketer’s Guide to Email List Segmentation

Zoominfo

No matter how many times we’re told email marketing is dead, the channel continues to be an effective way to generate revenue. The days of batch and blast emails are long gone. It’s no longer good enough to send your entire customer database the same offers. What is Email List Segmentation?

Segment 130
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How to Manage a Sales Pipeline for a Retail and Ecommerce Company

Nutshell

Your sales pipeline—that is, the multi-stage journey your leads take to become customers—is the key to unlocking more revenue for your retail and ecommerce company. Harness email marketing to boost your pipeline When people walk into your physical store—if you have one—there’s a good chance they’ll buy something on that very visit.

Retail 62
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The Anatomy of a Perfect Sales Email, According to Experts & Data

Hubspot Sales

The last thing you want from a sales email is sleazy, spammy… or even sales-y copy. That might sound counterintuitive, but I interviewed Yuval Ackerman , email strategist, who shared her top tips for writing sales email marketing that don’t give you the ick! So know who you're writing this email for,” Ackerman says.

Data 95