article thumbnail

Direct mail and gifts for prospects’ special occasions

Zoominfo

Scenario Recognize high-priority prospects with direct mail or a corporate gift for an upcoming holiday. Follow up with an email or call requesting a meeting or demo. Tailor it to their respective city, country, culture, or time of year. Watch their company for special events or newsworthy moments, too.

article thumbnail

PODCAST 160: Why Direct Mail Sells to a Zoom-weary Population with Joe Venuti

Sales Hacker

On this episode of the Sales Hacker podcast, we talk to Joe Venuti, VP of Inside Sales at Sendoso, on how to maintain a healthy work culture in a remote environment and why direct mail is effective in the digital world. Sign up for a free trial or book a demo at Proposify.com/SalesHacker. powered by Sounder. OnOutreach.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How Small Gifts Can Create Big Marketing Wins

Zoominfo

Direct mail gifting is a demand generation tactic that assists other channels by cleaning up after them,” says Mitchell Hanson, director of demand generation at ZoomInfo. Read on to discover how our successful direct mail gifting strategy generates demand and increases revenue (results included). The results?

article thumbnail

Are You Tracking These Crucial Marketing KPIs?

Zoominfo

Get a Demo Performance Metrics by Channel Choosing B2B marketing KPIs for your team starts with analyzing your active campaigns. Let’s take a look at the primary channels to generate demand: email, paid social, content syndication, webinars and direct mail — and which KPIs you should track for each channel.

Lead Rank 130
article thumbnail

What You Can do TODAY to Build Sales Pipeline This Quarter

DiscoverOrg Sales

When leads come in from a web form, the demo and the deal should be a slam dunk, right? Let your sales development team go after them like cold leads – a phone call, an email sequence, maybe even a direct mail piece. Revive demo no-shows. Here are a few ideas to build pipeline with once-and-future prospects: 1.

Pipeline 192
article thumbnail

The Outbound Playbook: How to Find Sales Leads with Proven Strategies

eGrabber

Direct Mail: Personal Touch in a Digital World Don’t underestimate the power of direct mails. Amidst the deluge of emails, a physical mail piece can stand out. Craft visually appealing direct mail campaigns that are personalized & relevant. Offer exclusive deals and provide genuine value.

article thumbnail

Leads Generation Ideas for Trade Shows & Corporate Events

Zoominfo

You can use paid social ads, email drips, phone calls, and sometimes even direct mail to make sure. You can also advertise free demos or other promotions. Your event strategy may change whether you’re walking the floor or have a booth, but the goal is the same: To book a meeting or demo. Book a demo. Call cadence.