Tue.Apr 09, 2024

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Analyze: Assessing Your CRM Data for Actionable Insights

Zoominfo

It’s common for a CRM to have multiple entries for the same company, each with slightly different ways of conveying the name — ZoomInfo, ZoomInfo Technologies Inc., ZoomInfo LLC, and so on. Each record might also contain unique contact and sales data. These records need to be combined, cleansed, and merged into one. By applying Duplicate Survivorship Rules, which are defined in the first phase of a CRM cleanup, data teams can easily decide which records remain after the merge is completed.

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Simplification…….

Partners in Excellence

It’s trite to say we live in worlds of growing complexity. The rates of change and disruption seem to be accelerating. Global competition, new technologies, new business models, new market opportunities both create challenge and opportunity. Workloads seem to sky rocket as do demands on our time. Distractions whether device based, app based or self inflicted consume our time.

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Enhance: Enriching Your CRM for Deeper Customer Insights

Zoominfo

Imagine you know everything there is to know about your customer to speak directly to their challenges, goals, and current needs. Personalized interactions become a breeze, marketing messages strike a chord with your target persona, and your sales are trending in the right direction. Enhance is a stepping stone for businesses to capture a competitive edge in their market by getting a more complete view of their customer.

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Unleashing Creativity with Resin: A Sticky Business

Smooth Sale

Photo by Analogicus via Pixabay Attract the Right Job Or Clientele: Unleashing Creativity with Resin: A Sticky Business Have you stared at a resin block and wondered, “Now what?” Well, you aren’t alone. Resin art can be an endless source of creative stimulation. From immortalizing nature’s splendor to crafting custom jewelry designs, resin provides an excellent medium to channel creativity.

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Cracking the Code: Turning Intent Data into Go-to-Market Success

Speaker: Steven Bryerton, SVP of Sales at ZoomInfo & Robin Izsak-Tseng, VP of Revenue Marketing at G2

Join Steven Bryerton, SVP of Sales at ZoomInfo, and Robin Izsak-Tseng, VP of Revenue Marketing at G2 in this webinar where you're guaranteed to walk away with a fresh understanding of and a new perspective on intent data! Turn your go-to-market motions around with intent data! Instead of searching for ways to showcase your products, reach out to the customers that are searching for your solutions — then build your messaging around their needs to set you apart from the competition. 🚀 With

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Maintain: Keeping Your CRM Data Perpetually Clean and Current

Zoominfo

The final, critical step in the CRM data hygiene process is all about maintenance. Teams don’t only need clean data — they also need a way to make sure their CRM doesn’t backslide into chaotic, messy data. This means the updates you set up need to reflect the changing nature of your total addressable market (TAM). For example, if you’re working with hierarchy data, you’ll eventually need to adjust parent and child linkages to reflect mergers and acquisitions as they happen.

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More Trending

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Nick Kane Discusses LinkedIn Profiles on the Sales Reinvented Podcast

Janek Performance Group

Today, a LinkedIn profile is essential to a seller’s personal brand. In fact, it’s often the first thing prospective clients see. Therefore, it’s critical salespeople determine and set how they want to be viewed. Recently, Janek Managing Partner Nick Kane joined host Paul Watts on the Sales Reinvented podcast to discuss LinkedIn profiles. Here, Nick covered critical elements, such as engaging headlines, compelling summaries, relevant experience, recommendations, and headshots.

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DoorDash Completes Your Food Delivery Via Drone

Grant Cardone

The future is often measured by how efficient the latest innovations make our lives. The latest version of this? Fast food delivery drones. DoorDash is testing out a pilot program of delivery drones in the U.S. for the first time. Will this new fleet of drones become the latest trend in food delivery? Your Food […] The post DoorDash Completes Your Food Delivery Via Drone appeared first on GCTV.

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Expert Picks: The Top 9 CRMs for Recruitment Agencies

Nimble - Sales

When selecting a CRM platform for your recruitment agency, it’s important to select one that has an easy enough interface, offers sufficient customization, and ideally, email and browser extensions that will save your team time on data entry and other tasks that a software should be able to do for you. Making sure your team […] The post Expert Picks: The Top 9 CRMs for Recruitment Agencies appeared first on Nimble Blog.

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Krispy Kreme Coming To A Mcdonald’s Near You

Grant Cardone

McDonald’s is known for its incredibly recognizable menu: the quarterpounder with cheese, the Happy Meal, and now… An iconic glazed donut? Now, a deal between McDonald’s and Krispy Kreme means you can get a classic glazed with your McCafe coffee in the morning. But is this new partnership as tasty as it sounds? Mcdonald’s and […] The post Krispy Kreme Coming To A Mcdonald’s Near You appeared first on GCTV.

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Buyer & Customer Engagement: A Digital Exhaust Methodology

Unlock growth through customer-centric campaigns that deeply understand buyer journeys from awareness to post-purchase. This eBook shows how aligning marketing, sales, and customer service via an "outside-in" approach resonates with audiences, fosters trust, and drives loyalty - outperforming "inside-out" product-focused tactics. Gain a competitive edge through customer insights!

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How to upload images to a POST request - Just Getting Started

SocialSellinator

Learn how to easily post images online with our step-by-step guide on POST requests. Master image uploads to boost your visibility!

How To 75
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John Maxwell Talks Mentorship

Grant Cardone

Not everyone is lucky enough to have a “Grant Cardone” figure when they’re on the come-up. At least that’s what John Maxwell said about his past during his talk at the 9th Annual 10X Growth Conference. And even though the acclaimed motivational speaker had a different path towards his success… He knows that when it […] The post John Maxwell Talks Mentorship appeared first on GCTV.

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Land the Big Fish: How Digital Marketing Agencies Can Leverage Account-Based Marketing (ABM)

BuzzBoard

Introduction to Account-Based Marketing (ABM) for Digital Marketing Agencies Digital marketing agencies aiming to streamline their sales efforts should consider implementing account-based marketing (ABM). This strategic client-targeting approach revolves around crafting personalized marketing strategies for each target account, rather than casting a wide net.

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After Retirement, Rock Band Kiss Sells Music

Grant Cardone

After years of rocking and rolling all night, its curtain call for one of the most iconic bands in music history. But it’s not all over for Kiss, the stellar rock band… When their final tour closed out, the band announced they were selling their music catalog to a Stockholm-based company. What does this mean […] The post After Retirement, Rock Band Kiss Sells Music appeared first on GCTV.

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Secrets of a Successful Sale: Optimizing Your Checkout Process

Speaker: David Nisbet, Everett Zufelt, and Michaela Weber

Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.

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Content Is King (and Queen): Crafting Content That Nurtures Leads & Wins Clients for Agencies

BuzzBoard

Understanding the Importance of Content Marketing for Lead Nurturing in Digital Marketing Agencies Underestimating the significance of content marketing in lead nurturing at digital marketing agencies is a high-priced error. It’s critical to comprehend and capitalize on this potent tactic. Content marketing is not merely about packaging information attractively.

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You’re Invited: The Art and Science of Connection, Trust, and Belonging – Outside Sales Talk with Jon Levy

Outside Sales Talk

Jon Levy is a behavioral scientist and New York Times Bestselling author. His expertise lies in understanding the intricacies of trust, belonging, and influence, and his work has left a lasting impact on Fortune 500 brands like Microsoft, Google, AB-InBev, and Samsung. Jon is renowned for his creation of The Influencers Dinner, a clandestine dining experience that brings together luminaries from various fields, fostering deep connections and meaningful interactions.

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What is Inside Sales? A Complete Overview

Mindtickle

In the past, most B2B sales were conducted face-to-face – perhaps in a prospect’s conference room or at a golf course. Many deals are closed today without the buyer and seller meeting face-to-face, a practice known as inside sales. The shift to remote sales accelerated during the pandemic. But it will only continue to grow. Gartner predicts that by 2025, 80% of B2B sales interactions will occur via digital channels.

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Why and How to Delay Price Discussions

Topline Leadership

I recently asked a group of salespeople to tell me about their #1 sales challenge. One common theme in their answers was the timing of pricing discussions. A customer keeps pressing the salesperson for a price early on during the discussions and won’t budge until they hear an answer from the salesperson. This situation is. Read full article The post Why and How to Delay Price Discussions appeared first on TopLine Leadership.

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How B2B Buying Has Changed – And How Sales Teams Must Adapt

A dramatic shift has occurred in the B2B landscape. Buying has transformed radically in the last half-decade, causing growth rates to plummet, customer acquisition costs to skyrocket, and churn rates to surge. For SaaS companies relying on traditional sales strategies to grow revenue, these trends will only become worse, as they now falter in the face of modern purchasing paradigms.

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3 Ways Your Leadership Mindset Can Optimize Team Performance

SalesFuel

Have you just taken a new position as a manager? Congratulations. Now it's time to change your mindset to optimize team performance. Training will be important as the skill set you need as a manager will differ from what you relied on in your staff role. You also need the right leadership mindset. In your new role, you must learn the strengths and weaknesses of your team members and make adjustments as necessary. 3 Ways Your Leadership Mindset Can Optimize Team Performance As a manager, you have

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We Tested 13 AI Sales Tools: Here’s What You Need to Know About Them

Close

Check these handpicked AI sales tools and choose those that have the potential to optimize your sales process, maximize productivity, and win more deals.

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Sales Automation Redefined: Creative Foam Is Securing a Better Market Position With Sugar Sell

SugarCRM

Creative Foam , a manufacturing company established in Michigan over 50 years ago, has grown into an industry powerhouse. Today, the company has twelve facilities across the US and Mexico, one of the biggest tiers and OEMs in the automotive industry. The company has now extended its operations into other sectors, with 20% currently focused on healthcare.

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Define: Laying the Foundation for Your CRM Hygiene Strategy

Zoominfo

Before solving their biggest CRM cleansing challenges, go-to-market teams need to define the rules of engagement for their data. The idea is to keep a living, breathing CRM that’s constantly being updated with customized rule-based workflows — a CRM that’s always “on.” To make this a reality, all businesses need to tailor their data hygiene strategy to fit their unique processes, goals, and requirements.

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Sales & Marketing Alignment: How to Synergize for Success

Speaker: Carlos Hidalgo, Co-Founder & CEO of Digital Exhaust, Author, International Keynote & TEDx Speaker

Recent research shows that only 50% of B2B organizations state that they have good alignment between their marketing and sales teams. This lack of alignment tremendously impacts the ability to meet business goals, and is a limiting factor for building and maintaining customer relationships. While many B2B organizations continue to struggle with aligning their marketing and sales teams, they can take practical steps to unify both teams and simplify their overall approach.

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Beyond the Vanity Metrics: Key Performance Indicators (KPIs) that Matter for Agency Lead Nurturing

BuzzBoard

Understanding the Importance of KPIs in Lead Nurturing for Digital Marketing Agencies In the realm of digital marketing, Key Performance Indicators (KPIs) are critical for lead nurturing, helping agencies assess the effectiveness of their marketing strategies. To grasp the true significance of KPIs, we need to probe deeper into the dynamics of some of these metrics.

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Purge: Streamlining Your CRM by Removing Redundant Data

Zoominfo

Beyond improving data accuracy and fueling better decision-making, removing bad data from your CRM also increases trust among your sales reps. As a team, they want to know they can trust the data given to them by their CRM to score the sale. Purge helps enable this — by removing bad data from your systems according to the rules you’ve outlined in the Define phase and the data analyses you applied in the Analyze phase.

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GTM 89: Bundling the GTM Stack, Secrets of Winning Investors & Landing Key Hires with Daniel Ruiz

Sales Hacker

Daniel Ruiz has spent his career driving growth at high-velocity startups, serving as an early employee at multiple YC companies before co-founding Synch. As CEO, he has successfully raised funding from top investors like Haystack and Jack Altman in a challenging market. With Synch, Daniel is on a mission to streamline the go-to-market tech stack, helping revenue teams spend less time on sales ops and more time actually selling.

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ZoomInfo and TrustRadius: Better Intent Data, Better Results

Zoominfo

Many marketers and frontline salespeople are turning to real-time intent data as a competitive edge in their pursuit of strong leads and motivated buyers. Having a sophisticated range of intent data available from a single source of truth can be a powerful advantage. That’s why ZoomInfo is delighted to announce that TrustRadius, a leading software buyer intelligence platform, is now fully integrated into ZoomInfo Sales.

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How to Improve Email Deliverability and Optimize Each Send

Learn how to optimize email deliverability and drive greater email ROI. What lands your email in the customer’s inbox? Understanding those factors, otherwise known as email deliverability, is critical to getting the most return on your campaign investments. But the “rules” around which factors land you in the spam folder aren’t always easy to keep up with.

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Americans Are Over Feeling Guilty About Tipping

Grant Cardone

Have you ever wondered to yourself, “Why does it feel like I have to tip every single time I make any purchase?” Well, the good news is you’re not alone. Tipping culture has exploded post-pandemic and it has shoppers all over the country feeling squeezed. Now… crowds are starting to rebel against the old habit. […] The post Americans Are Over Feeling Guilty About Tipping appeared first on GCTV.

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[INFOGRAPHIC] Key Takeaways From The 5th Annual Media Sales Report

The Center for Sales Strategy

According to the 5th Annual Media Sales Report , a staggering 81% of sales managers indicated that meeting their targets has become harder compared to the previous year. While the goals may not be out of reach, the path to success requires concerted effort. This doesn't mean that the goals are not achievable. It just means that our work is cut out for us.

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