Trade Show Prospecting Toolkit: The Ultimate Collection
DiscoverOrg Sales
FEBRUARY 21, 2018
All attendants expect to see a return on that investment: leads. Lots of warm leads. We have trade show prospecting down to a science. Members of DiscoverOrg’s sales and marketing teams attend about 30 events per year. For walk events, we get about 400 leads per walk event, of which half are “hot” (sales accepted) leads.
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