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10 Sales Influencers You Should Be Following On Social Media

Zoominfo

Social media has become a bullhorn for top sales influencers, and these easy-to-use (not to mention, free) platforms are something you should absolutely be active on in order to stay current in your sales strategy and become a sales influencer yourself. So, if you’re looking for inspiration, Kyle is definitely someone to follow.

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3 Steps to Combining Social Media & Competitive Intelligence

SBI Growth

Using social media for competitive intelligence provides another viewpoint into competitor activity. An article written by Jenna Cheng cites the following: “Several research studies reveal the growing importance of social technologies to competitive and marketing strategy. Monitor Competitors on Social Media.

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4 Ways to Master Your Sales Etiquette on Social Media

Vengreso

Chances are if you are in sales, social media is already a prominent part of your personal life. And now, thanks to social selling , it’s hopefully a big part of your professional life as well. An incredibly valuable tool for gathering this intelligence is through the usage of social media networks.

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5 approaches to enhance your CRM tactics with Social Media

Pipeliner

However, many businesses are taking the profound effect of social media lightly. Nowadays, people are aware of the brands through social media before brand marketing. Ultimately, devising a Customer Relationship Management (CRM) strategy sets a benchmark of your standards across various social platforms.

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7 sales follow-up strategies you can try

Nutshell

All your marketing, all your product and service development—it all leads to sales, which is where the revenue is earned. That’s why you need sales follow-up strategies. You obviously don’t want that to happen, so it’s good to follow up periodically. But what should following up on a sales pitch look like?

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Social Selling: How To Engage & Convert Leads Through Social Media

SalesHandy

Apart from this – working professionals, who make up for B2B buyers and users, tend to spend less time on these channels. This drives down the conversions on these channels, and makes it difficult for lead generation and sales functions to keep up. Which is where social selling comes in.

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How to Manage Expectations Around Marketing Vanity Metrics

Zoominfo

B2B marketers beware: Marketing vanity metrics are easy on the eyes but only skim the surface when it comes to actual value. Although vanity metrics make you feel good about your marketing efforts, these surface-level metrics only reveal part of the story. But, fear not dear marketer! Twitter followers.