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Business Marketing Techniques You Have Yet to Try

Smooth Sale

Photo by Geralt via Pixabay Attract the Right Job or Clientele: Business Marketing Techniques You May Not Have Tried Would you like more creative marketing strategies for your business? Discover innovative marketing strategies to reach your target audience and elevate your brand.

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Is Lead Generation Slipping Away From Marketing?

Pointclear

” But in a recent post on the Sales Lead Management Group on LinkedIn, Kevin McArdle, the regional sales manager for Eloqua (Chicago), advocated that sales departments should take over lead gen and he makes the following points: Sales departments are responsible for revenue. Marketing’s plate is full.

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Lead Generation: A Watched Pot Never Boils

Pointclear

This is the third in a series of four blogs about lead generation, marketing and sales metrics, and proverbs. Later we found out that he had saved a voice mail, two emails and an article in an industry magazine we had sent him. Call me back in two weeks on Tuesday at 10:00 AM and I will take the call.”

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The Revenue-Generating CMO

SBI Growth

Revenue-generating chief marketing officers create more shareholder wealth than any other type of CMO. . More than lead-generating CMOs. Download our SBI Magazine Special Issue: Revenue Attribution. What is a revenue-generating CMO? A revenue-generating CMO. More than brand-building CMOs.

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Is Email the Best Way to Engage With an Audience?

Smooth Sale

Nowadays, it can be easier to market on social media than via email, and we may think that social media has a far better reach. However, email marketing can be a far more invaluable tool, raising the issue that it is always best to examine all perspectives upfront. Email marketing works well for almost every part of the funnel.

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Will You Humanize Your Effort for A Better Tomorrow?

Smooth Sale

My Helping Hand It’s a privilege to be featured in: Humans of Globe Magazine It’s an honor and a privilege to share my journey as a feature story in the magazine – click the link to read. The monthly Humanos Magazine you see below. It is a part of the legacy we leave. My Motto: Never Give Up ; Find a Better Way!

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B2B Lead Generation: The Best of PowerViews

Pointclear

Over the past few months I have had the pleasure of interviewing nineteen influential B2B sales and marketing leaders to discuss their views in areas like traditional and new media strategies, current and future trends, B2B lead generation, and sales lead management.