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Social Media Marketing From 30,000 Foot View (video)

Pipeliner

Clay Mosley is a father, entrepreneur, speaker, podcast guest, marketing conversion expert, and science fiction nerd. Currently, he is the CEO of Dripify, an online marketing training platform for service-based companies situated in the US in Texas. This Expert Insight Interview Discusses: How marketing has evolved over time.

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Sales Pipeline Dried Up? The #1 Way to Land Top Prospects Now

No More Cold Calling

We see deals in our sales pipeline postponed or disappearing. What do businesses typically do when clients stop buying and the sales pipeline dries up? They cut advertising, travel, training, marketing, and discretionary expense line items. If You Freeze Up, So Does the Sales Pipeline. So, what do you do? You take action.

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Cadence—Multi-touch, Multi-media, Multi-cycle Marketing Multiplies Results

Pointclear

Touches are a combination of dials, voicemails, emails and in some cases direct mail (multiple media). You should experiment with touch cycles and media mix for your solution or service. However, persistence and a mix of media pay off. To reduce sales lead generation cost, you need to optimize the value of each prospect.

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Sales Talk for CEOs: CEOs on Social Media: A Direct Correlation to Increased Revenue (Ep111)

Alice Heiman

In the engaging world of social media, CEOs find themselves at a crossroads between opportunity and caution. The discussion delves into the transformative power of social media for personal branding and the pivotal role CEOs play in this dynamic landscape.

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Building a Sales Pipeline to Survive the New Normal

Sales and Marketing Management

Building a sales pipeline in this context can seem daunting. To start, we should define a pipeline. A pipeline refers to the set of opportunities that a sales team is working on with the intent to convert those opportunities to sales. Keep in mind that the pipeline is built by both Sales and Marketing personnel.

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Generate 25%+ of Sales Pipeline Opportunities from Marketing

SBI Growth

B2B Chief Marketing Officers are enthusiastic about sharing tangible results. There is a strong desire to connect marketing spend to revenue. Lead Generation is the surest way to drive tangible return on marketing investment. Those wanting to recast the foundation of marketing can use this as a road map to success.

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The Pros and Cons of BDRs in B2B Sales and Marketing

Janek Performance Group

In B2B sales and marketing, companies employ various strategies to drive growth and expand their client base. 76% percent of BDRs report to sales over marketing. 76% percent of BDRs report to sales over marketing. BDRs typically make 17 attempts per contact (distributed between social media, phone calls, and emails).