SBI Growth

SEPTEMBER 17, 2013

2013 is the year Social Selling became Mission Critical. Social Selling is a proven method of securing the first appointment with buyers inside of target accounts. There’s a lot written these days on Social Selling. Social Selling training budgets increased 48% in 2013. Marketing owns branding.

Social Selling 321

Social Selling Top of Funnel Marketing Ideal Customer Profile 321

The Center for Sales Strategy

APRIL 18, 2022

While the dreaded days of cold calling may be over in the marketing world, it could be said that it merely switched mediums — from the telephone to chat apps. If your idea of 'B2B marketing' is sending unsolicited DMs, is that really any different from cold calling?

Social Selling 117

Social Selling Sales Process Cold Calling Social Media 117

Zoominfo

FEBRUARY 19, 2018

But, what do you really know about social selling? The truth is, most sales reps haven’t received any formal training in this area. This means reps at your company could be missing out on interested leads, important sales conversations, and ultimately, revenue. The State of Social Selling.

Social Selling 184

Social Selling Social Media Decision Maker Ideal Customer Profile 184

Zoominfo

JULY 18, 2022

Social selling is a sales technique that leverages social networking services to identify prospects, build relationships, and close more deals. It essentially means, “being genuinely helpful online and maybe selling eventually.” Top 10 Social Selling Tools 1. How do we know?

Social Selling 100

Social Selling Tools Social Media Lead Rank 100

SocialSellinator

SEPTEMBER 14, 2023

Learn about the importance of social selling marketing in today's digital age. Optimize your sales efforts with social media. Discover strategies and tools used by SocialSellinator, and how to measure success.

Social Selling 52

Social Selling Social Media Marketing Media 52

Janek Performance Group

NOVEMBER 8, 2021

Is your LinkedIn social selling strategy based on FOMO (the fear of missing out)? Especially if we are talking about social selling on LinkedIn. We all agree exposure on LinkedIn is important, but there can be a negative impact without a clear social selling strategy.

Social Selling 117

Social Selling LinkedIn Guidelines Ideal Customer Profile 117

Understanding the Sales Force

NOVEMBER 5, 2014

Today I learned that an article I wrote back in November of 2013, Increase in Social Selling Yields No Increase in KPI''s , was named Top Sales Article of the Month for October 2014 by Top Sales World. One of the things we studied is the impact of Social Selling. We discovered that.

Social Selling 256

Social Selling Revenue Inbound Face-to-face 256

SocialSellinator

SEPTEMBER 14, 2023

Introduction: The Importance of Social Selling in Today's Digital Age In an era where the digital sphere heavily influences buying decisions, mastering social selling has never been more critical. With competitors outshining them and leads coming in at a trickle, the need to up their sales game is more pressing than ever.

Social Selling 97

Social Selling Lead Generation Social Media Up-Sell 97

Hubspot Sales

MAY 25, 2023

In its 20th year on the market, LinkedIn remains an undisputable world leader in social selling and online business networking. That’s what you can learn from LinkedIn’s Social Selling Index (SSI) — a score that anyone can now check on the platform. Table of Contents What is LinkedIn’s Social Selling Index?

Social Selling 88

Social Selling Lead Rank Lead Scoring LinkedIn 88

Sales 2.0

JULY 28, 2018

I wanted to boil down cold calling vs. social selling data so we could do a somewhat fair comparison. Social selling: 3 hours to get an appointment. So obviously my axe to grind is that I think social selling is the way to go when prospecting as it’s almost 4 (3.66) times more efficient/faster.

Social Selling 186

Social Selling Cold Calling Networking Comparison 186

Sales and Marketing Management

MAY 23, 2017

Author: Ellen Barton, Marketing Programs Manager at InsideView Social selling can be a powerful means of reaching out to prospects and building brand loyalty, but pulling off social selling success isn't as simple as jumping on a social network and posting about brand products and offers.

Social Selling 189

Social Selling InsideView Social Media Loyalty 189

No More Cold Calling

AUGUST 23, 2018

A Complete Guide to Putting the “Social” Back in Social Selling. Social selling has finally (and dangerously) reached buzzword status. Misperceptions, because salespeople have forgotten the social part of social selling. It’s not, because that’s not what social media is for. Not at all.

Social Selling 218

Social Selling Social Media Referrals Lead Rank 218

Vengreso

AUGUST 21, 2023

In the digital era, sales professionals need to embrace social selling training to remain relevant and successful. This equips them with vital skills to engage with prospects on their preferred social media platforms, building meaningful relationships that lead to increased revenue. What is Social Selling?

Social Selling 52

Social Selling Training Outsourcing Services Top of Funnel 52

Sales and Marketing Management

SEPTEMBER 10, 2012

Teaser: In the past, marketing and sales had distinct roles. Marketing generated leads while sales converted those leads. Social media has blurred these separate responsibilities. In the past, marketing and sales had distinct roles. In the past, marketing and sales had distinct roles.

Social Selling 236

Social Selling Marketing Qualified Lead Social Media Marketing 236

SBI Growth

AUGUST 14, 2013

It’s getting harder for your sales reps to get at bats these days. As a result, your sales team is missing out on revenue opportunities. Competitors are beating your sales team consistently. Think about the last 3 meetings you took with a sales rep. Your sales team needs the ability to sell this way.

Social Selling 330

Social Selling Decision Maker Cold Calling Hiring 330

Crunchbase

MARCH 17, 2022

B2B marketers are catching up with the B2C space in using social media to drive revenue. They more and more understand that listening to the customer voice across digital channels, including social media and reviews sites, should be a key part of their success. With that in mind, here are four tips for advanced social selling.

Social Selling 129

Social Selling B2B Ideal Customer Profile Social Media 129

No More Cold Calling

JANUARY 3, 2013

Want to get the real scoop about social selling? Here’s Barb’s take on social selling. That’s what is happening with social selling. There are various opinions on what social selling actually means. This is about selling. Not marketing. Here’s my view….

Social Media 271

Social Media Social Selling Media InsideView 271

The Pipeline

MARCH 24, 2014

But more than ever before it highlighted the need to unhyphenate sales, and focus on those things that make sales people good at what they do. This is why I had some gentle fun with Social Selling’s predecessor, Sales 2.0. If Sales 2.0 If Sales 2.0 What’s in Your Pipeline? Tibor Shanto.

Social Selling 325

Social Selling Cold Calling Referrals Account 325

Pipeliner

OCTOBER 31, 2023

The result is a valuable stream of sales intelligence that enables businesses to stay attuned to the evolving landscape of their prospects and competitors. The Art of Social Selling and Spear Selling Jamie Shanks emphasizes that data alone is not enough. The evolving needs of their prospects and the market.

Ideal Customer Profile 69

Ideal Customer Profile Social Selling Data Prospecting 69

Adaptive Business Services

MARCH 23, 2022

With a grateful nod to Heinz Marketing , Lifehacker , Inc. welcome to “How I Work It – Social Selling”. There is a lot of confusion, particularly with B2B, regarding how to implement social selling. How did you get started in selling and when did you begin adding social selling to your business?

Social Selling 101

Social Selling Social Media Twitter Networking 101

Sales 2.0

MARCH 8, 2014

But before I hit the delete button something struck me: Company XXX is putting a lot of marketing effort behind positioning themselves as a social selling company. A company that helps other companies implement social selling. So how could this sales person call me and include nothing about me.

Social Selling 281

Social Selling Ideal Customer Profile Software Software 281

Pointclear

MARCH 13, 2014

Nick Stein, Vision Critical, Youth Meets Experience in Sales Force. Click to start video at this point —The young people entering the sales force are changing the dynamic between managers and their reps. Not so long ago, managers and their sales team were in one centralized location. That has pros and cons, Nick said.

Inside Sales 235

Inside Sales Social Selling Outbound Lead Rank 235

Increase Sales

JULY 14, 2014

Years ago I read “marketing is not selling.” ” With the impact of technology, this statement can be easily revised to “social marketing is not social selling.” Also if we engage in effective marketing, then selling (purchase) can be effortless as noted by Peter Drucker.

Social Selling 159

Social Selling Social Media Marketing Advertising 159

SBI Growth

JULY 23, 2013

Sales Operations leaders have seen the power of Social Selling. Sales cycles that begin with an online referral are closing more rapidly. Corporate Communications sees inherent risk in mobilizing a social sales force. Marketing worries about the brand’s consistency. BMW Electric Uproar.

Social Selling 323

Social Selling Benefit Top of Funnel Guidelines 323

Janek Performance Group

APRIL 17, 2024

In B2B sales and marketing, companies employ various strategies to drive growth and expand their client base. Here, we’ll explore the role of BDRs, the pros and cons, and best practices to utilize them effectively: The Role of BDRs Typically, BDR is an entry-level position in larger, more complex sales organizations.

Outsourcing Services 118

Outsourcing Services B2B Lead Rank Sales Qualified Lead 118

No More Cold Calling

SEPTEMBER 18, 2014

A new research study unlocks the key to using social media for sales. Social engagement. Is it just another term to check off your buzzword bingo card at the next sales meeting you attend? You bet, and it’s critical to increasing B2B sales effectiveness. Social selling (i.e., Not really.

Social Selling 296

Social Selling Cold Calling Social Media Ideal Customer Profile 296

SBI Growth

MAY 22, 2013

You are a Sales Rep. How do you get another job in this competitive market? Then connect to them through social selling , inbound marketing techniques. They are on the market looking for an HR solution: a top sales rep. Like any effective sales process, you must align with this Buyer.

Social Selling 324

Social Selling Hiring Inbound Outbound 324

SBI Growth

JUNE 9, 2014

What does this mean for the sales leaders and CXOs? It potentially means your board may be operating from an antiquated perspective about sales and marketing. Social Selling CEO CEO Resources Social Media' This is an increase over 2008 the average age was 61.2 and 2004 when it was 60.3.

Social Selling 288

Social Selling Social Media How To Media 288

Score More Sales

MARCH 25, 2014

Many who work for companies – especially mid-sized ones selling to other businesses – get stuck in doing the same old things year after year to build sales. Last week, a list on Forbes contained my name as one of the top 30 social selling influencers in the world. She helped spearhead social selling at Oracle.

Social Selling 232

Social Selling Oracle Eloqua Influencer 232

SBI Growth

JULY 8, 2013

Social selling is a technique being adopted by many B2B sales organizations. Social selling addresses the increasing community of buyers that leverage social media. However, company policies against social media are hampering many a sales team. Four Components of Social Selling.

Social Selling 320

Social Selling Company Social Media Policies 320

Understanding the Sales Force

JANUARY 8, 2014

Understanding the Sales Force by Dave Kurlan Global Warming is a trend. The origins of Social Selling go back to early human life too, although, the tools that have given social selling its name are relatively new. Social Selling is also a trend. In my opinion, the challenge is the data iself.

Social Selling 275

Social Selling Top of Funnel Groups Trends 275

SBI Growth

OCTOBER 26, 2013

The correct implementation of Social Selling gets your team appointments inside target prospects. These meetings are net new sales opportunities you wouldn’t have otherwise had. Your team sells more. The incorrect implementation of Social Selling drives no new revenue. Revenue increases. What went wrong?

Social Selling 324

Social Selling LinkedIn Ideal Customer Profile Face-to-face 324

Sales 2.0

AUGUST 17, 2014

” I’m the marketing director here. The content of the webinar seemed very “Sales 2.0″ The webinar promised that these metrics were derived from analyzing thousands of real life sales calls and deriving the best practices. So I emailed this sales rep. “I ” That was the point where he lost me.

Social Selling 322

Social Selling Webinar Metrics Follow-up Lead Rank 322

Increase Sales

JULY 26, 2017

Social selling appears to have taken the spray and pray sales approach to tsunami proportions. Clueless or lazy salespeople now drown people with emails to postings with sales pitches. The idea of actually knowing your ideal customer , your target market to the sales leads never enters the minds of these individuals.

Social Selling 145

Social Selling Direct Mail Retention Facebook 145

Crunchbase

NOVEMBER 13, 2020

Marketing strategies that may have been effective pre-COVID may no longer deliver the desired results now, especially as people’s habits for shopping and buying seemingly changed overnight. Social selling involves researching, connecting and engaging with leads and customers on social media platforms.

Social Selling 98

Social Selling Lead Rank Lead Scoring Social Media 98

SBI Growth

SEPTEMBER 8, 2013

As a Sales & Marketing Leader, you are responsible for driving lead generation. In 2013, leveraging social selling & prospecting has become mission critical. Your business development teams are using LinkedIn and you’ve equipped them with the best social selling tools. Problem Examination.

Social Selling 312

Social Selling LinkedIn Lead Rank Ideal Customer Profile 312

Sales Hacker

AUGUST 3, 2022

As brands continue to move into an age of cross-platform promotion, what could the proliferation of social media mean for the future of e-commerce? Never fear — I’ll navigate you through the rise of social e-commerce and divulge the best-kept social selling tactics for a campaign that targets a new active audience.

Social Selling 79

Social Selling Top of Funnel Social Media Strategy 79