Remove sender-certification
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What’s New: Engage, Chorus, TalentOS, and Global Team Updates

Zoominfo

This will reduce your email bounce-back risk, protect your sender reputation, and maintain the integrity of your email domain. Our Global team earned the ISO 27701 certification, further strengthening our commitment to data security and privacy. Global Updates & New UK Office Our final updates come from across the pond.

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What Your Sender Score Says About You

Appbuddy

But if you don’t have a solid sender reputation, your emails may end up in the spam folder—or blocked entirely. Luckily, your Sender Score can help you understand your sender reputation, learn how to improve it, and provide you with key insights needed to reach the inbox. What is a Sender Score?

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Peak Sales, Peak Headaches!

Appbuddy

Apple’s Mail Privacy Protection (MPP) makes it difficult for email senders to follow best practices like list hygiene, recency management, and journey automation. We also discussed the increasing volume of recycled spam traps, which will degrade sender reputation and deliverability just when senders need to reach their audiences most.

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eTail Nordic: Global Lessons from the Scandinavian Email Market

Appbuddy

Scandinavian senders are respectful of their customer relationships and don’t want to over-burden contacts with unwanted messaging. . The last one is interesting—Scandinavian senders clearly put their customers at the heart of their messages . Having a good sender reputation is important. Reputation matters (wherever you are)!

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An Antispam Masterclass for Great Email Marketing

Appbuddy

Senders regularly benchmark their performance against historical yardsticks – and against their competitors! An unwelcome side effect of email’s success is the corresponding rise in spam, and security vendors like Vade are constantly evolving their technology to identify fraudulent senders. Email is highly prized for its measurability.

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Apple MPP: Squeezing Until the Engagement Pips Squeak!

Appbuddy

We do encourage bulk email senders to…periodically suppress inactive or disengaged subscribers from your mailing list so that only engaged subscribers keep receiving your emails.”. We’re seeing ominous early indicators that senders’ concerns were justified. SRD rates are starting to soar. Stay tuned for next week’s blog post.

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The Appliance of Email Science: Consumer Appliances Poised for a Strong Peak Sales Season

Appbuddy

But this year’s peak sales season won’t be smooth sailing for email senders. Unlike most consumer appliances senders, AO’s most active email days are Saturdays, on which they conduct 30 percent of their weekly activity. Many of the world’s biggest spam filtering companies recognize Certification. Good to be choosy.