The Missing Link Between Your CRM Investment and Sales Performance
Miller Heiman Group
JULY 18, 2018
How satisfied are you with the rollout and adoption of your CRM system? In our 2018 Sales Operations Optimization Study conducted by CSO Insights, only 47 percent of respondents reported adoption rates of greater than 90 percent. The Impact of Low CRM Adoption Rates. CRM ROI: The 4 Benefits of a Formal Sales Process.
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