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Prospects Are Not Buyers

The Pipeline

One blur is the line between who is a buyer and who is a prospect. Assuming buyers and prospects are the same and the words interchangeable perhaps explains the output numbers year after year. You need to accept that prospects are not buyers, which is a good thing for us. Prospects are entirely different than buyers.

Buyer 272
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Act! Leadership Spotlight | Patrick Curley, CPO

Act!

Q: Can you share some details about your professional journey and how your past experiences have equipped you for your current role as the Chief Product Officer (CPO) at Act!? Q: Can you explain your approach to prioritizing and managing the product roadmap at Act!? Q: What is Act!’s

ACT 52
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Sales Pipeline Dried Up? The #1 Way to Land Top Prospects Now

No More Cold Calling

Ram Charan, author of more than 20 books and consultant to CEOs, said in 2008 : “It’s counterintuitive but true that when the economy slows down, the pace of decision-making has to speed up, because you can’t put off the tough choices anymore. If You Freeze Up, So Does the Sales Pipeline. But “nothing” is futile thinking.

Pipeline 414
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Let’s Banish The Word “Pitch” From Our Vocabularies!

Partners in Excellence

The word “Pitch” has dominated selling language. We seek, overtly, to pitch our offerings and products to prospects and customers. ” In the Middle Ages, it evolved to refer to setting up a stall or spot where one could sell goods, as in “pitching” a tent or stall in a market. It is one way!

ACT 122
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A Quick Look Into Prospecting With LinkedIn

MTD Sales Training

Many people are under the impression that LinkedIn is generally only used as a recruitment tool, as it is very common to find job advertisements posted all over the site, and obviously LinkedIn’s main function is to provide each member with a professional (and searchable) profile. Set Up A Company Profile. Prospecting On LinkedIn.

LinkedIn 154
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What’s the Best AI Sales Software for Selling Digital Services to Small Businesses

BuzzBoard

Many specialized tools have become available to help with this complex challenge of sales prospecting, but very few differentiate the nuanced difference between selling to enterprises versus selling to small and local businesses. AI transcends the act of simply inserting names. But Most Still Miss the SMB Mark!

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Don’t Let Them Ghost You! How to Nurture Leads on Social Media (Without Being Annoying)

BuzzBoard

This strategy combines the art of social selling, targeted advertising, and community building to strengthen connections with potential customers, effectively fueling business growth. This delicate balance of outreach and engagement fuels the social selling cycle.