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Here’s How Direct Mail Advertising Delivers Results

SalesFuel

Digital media definitely rules the roost in the day to day lives of consumers today. Yet, consumers who are ready to make purchases still love direct mail advertising. Direct mail advertising, however, completely relies on consumers choosing to interact with it. Only 39% of consumers say the same about digital ads.

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Advertisers Stand Out with Pioneering Influencer Marketing Campaigns

SalesFuel

According to a report by Influencer Intelligence , nearly 60% of consumers across the globe are active on social media. Advertisers Stand Out with Pioneering Influencer Marketing Campaigns Don’t Just Target Younger Generations It’s a common misconception that only Gen Zers and millennials are active on social media.

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How to Use Social Media Targeting to Connect with Rural Residents

SalesFuel

But you need to practice social media targeting to get the most out of your client’s advertising efforts. How to Use Social Media Targeting to Connect with Rural Residents Rural Residents Want More from Social Ads According to a report by YouGov , 50% of rural consumers feel misrepresented by mainstream media. Who are Rural Consumers?

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How to Show Clients the Power of Your CTV Ad Inventory

SalesFuel

How to Show Clients the Power of Your CTV Ad Inventory The Power of CTV is Growing By 2027, CTV advertising spend will reach more than $40 billion, says Innovid. And, no, consumers don’t mind watching CTV ads. So, not only are CTV ads informative, consumers also associate seeing them with positive things.

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The Essential Link Between Diversity and Sales

Pipeliner

A diverse sales team can gain access to an expanded client pool, especially if they embrace diversity in their advertising efforts. They’ll eventually complete the sale if they feel the company is genuine and can provide value. Representation in advertisement matters. Attract More Loyal Customers. Conclusion.

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Cross-Selling and Upselling to Boost B2B Deal Size

Janek Performance Group

As we’ll see, the data on cross-selling and upselling is overwhelmingly positive. However, the key to all selling is solving problems, achieving goals, and providing positive experiences. And this is as true when cross-selling and upselling as in initial sales. 90% of consumers find it appealing.

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Lead generation and nurturing best practices for SMBs

Act!

A lead is someone who demonstrates interest in your product by requesting details, sharing their contact information , engaging with your advertisements, or downloading a free marketing resource like an e-book or training. They’re a critical part of your digital lead-nurturing strategy but far too time-consuming without automated workflows.