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5 Ways to Improve Customer Retention With Storytelling

Zoominfo

This statement pops up during every conversation about customer retention for one simple reason— it’s true. Consider these statistics: 70% of emotionally engaged consumers spend up to two times more on brands they are loyal to ( source ). You create a video advertisement featuring a man and woman shopping for workout clothes online.

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A sales rep’s guide to customer retention: 5 ways to keep your buyers coming back

Nutshell

So today, we’re diving deep into the world of customer retention. Keep reading to learn what customer retention is, why it’s vital to business success, and what you can do as a sales rep to better retain your customers. You’re a salesperson, which means your primary job is to meet with prospects and close deals.

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Ways to Effectively Promote a New Product or Service 

Smooth Sale

In today’s fast-paced, fiercely competitive market environment, the days of depending only on conventional advertising techniques are long gone. Instead, combining traditional advertising techniques with cutting-edge, contemporary marketing strategies is necessary to create a dynamic and successful promotional plan.

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A sales rep’s guide to customer retention: 5 ways to keep your buyers coming back

Nutshell

So today, we’re diving deep into the world of customer retention. Keep reading to learn what customer retention is, why it’s vital to business success, and what you can do as a sales rep to better retain your customers. Customer Retention: A Definition. Why Is Customer Retention Important to Business Success?

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The Basics of Brand Perception: How Customers View You

Smooth Sale

Consumers use their view of a brand to help guide their purchasing decisions, even if they do not realize it upfront. Paradoxically, trying to be everything to everyone can make consumers feel like you do not relate to any of them. Brand perception describes how people feel about your brand, whether they are customers or not.

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What Is Your Merch Actually Doing for Your Business Growth?

Smooth Sale

Brand merchandise is an age-old business tool that’s been in full swing at industry events and trade shows for decades. Brands have expanded their merch reach to include everyday consumers via in-store goodies and additional treats. Consumers are around 75% more likely to buy again after receiving branded merchandise.

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Do You Know Why Point-of-Purchase POP Displays Are Effective?

Smooth Sale

Point-of-purchase displays are a marketing tool every small business should take advantage of. This strategic marketing tool, if utilized correctly, can significantly enhance your business’s profitability and customer engagement. Educating Customers POP displays are not just about selling; they also serve as informative tools.

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