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11 Facebook advertising tips for small businesses

Nutshell

Facebook advertising provides uniquely specific targeting options, meaning businesses can use ads to appeal to a laser-focused audience. Facebook advertising can be a fantastic resource for small businesses. The benefits are endless, but how does one utilize this tool to the best of their ability? Engagement ads. GET THE GUIDE.

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How to grow with a CRM for your advertising business?

Salesmate

You are your customer’s favorite advertising agency because you have original ideas, and you know the right ways to implement them. In this article, you’ll find ways to make your business a success with the help of a CRM for advertising agencies. Challenges faced by advertising agencies. Lead capturing.

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Sales Intelligence Tools: A Guide to Predictive Prospecting

Zoominfo

What Do Sales Intelligence Tools Do? Ideal sales intelligence tools supply your team with up-to-date information about your prospects and addressable market — and how you can reach them. Why Use Sales Intelligence Tools? Here’s what you should look for: 1. Intent and opportunity data are hallmarks of sales intelligence.

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8 Best Landing Page Builders for Your Business

Nutshell

A landing page builder is a tool that helps you create landing pages for your paid ads and emails. What do paid advertising and email marketing have in common? Landing pages are a big part of digital marketing and advertising, and it’s important to get them right when you create them for your business.

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The 5 Marketing Conferences You Need to Attend in 2020

Sales and Marketing Management

At conferences, you can learn about best practices, the latest technologies, and upcoming tools in the marketing world. Microsoft Advertising Partner Summit. You'll get hands-on experience with new tools and technologies, and the event itself is chock-full of inspiring keynotes on a variety of topics – from accessibility to diversity.

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Building GenAI for Business? Data Infrastructure Comes First

Zoominfo

As leaders across all sectors push to adopt generative AI tools like ChatGPT, it’s also becoming clear that most generative AI (GenAI) initiatives for business will quickly fall apart without a foundation of accurate, timely, and comprehensive data. just downloaded a ZoomInfo platform datasheet. Write a follow-up prospecting email.

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40 Marketing KPIs Your Team Needs to Track

Zoominfo

In the earlier stages of the funnel , advertising, branding, and content are key, so choose KPIs that measure their reach. The following types of tools are used to track, measure, and share KPIs: Web analytics CRM systems Data dashboards Business management platforms Data visualizers Business intelligence software. Web Analytics.