DiscoverOrg Sales

DECEMBER 20, 2017

There’s a lot of buzz around Sales and Marketing AI, but what is real and what is hype? What can we actually expect from AI in the sales and marketing technology in 2018? AI for Sales and Marketing Tech: High Expectations Meet Reality. Responses included: “AI will manage customer relationships through predictive marketing.”

B2B 150

B2B Marketing Data System 150

Sales and Marketing Management

FEBRUARY 12, 2020

Author: Umberto Milletti All trends point to 2020 being more focused on the B2B customer, with data and insights as the key to understanding their needs. Marketing and sales have switched to account-based everything, which crystallizes focus on the customer. Customers have more power and more information than ever?—?they

Trends 289

Trends Ideal Customer Profile InsideView Customer 289

Zoominfo

JANUARY 27, 2022

To the layperson, there may not be a huge difference between business-to-business (B2B) and business-to-consumer (B2C) data — it’s all just information. But to our engineering, data science, and product teams, B2B data is an entirely different animal from B2C that poses many unique obstacles and challenges.

Data 100

Data B2B Engineering B2C 100

Score More Sales

AUGUST 26, 2014

We have run into many B2B websites lately that do not work well on mobile devices. There are still some things that differentiate a B2B (business-to-business) transaction from B2C (business to consumer). Lori speaks, writes, trains, and consults with inside sales teams in mid-sized companies. But where to start?

B2B 232

B2B Revenue B2C Ideal Customer Profile 232

Sales and Marketing Management

MARCH 18, 2019

B2B sales are typically more complex than B2C. But B2B selling is more nuanced. It starts with a single question: What should my B2B sales process look like? That’s why our ideal B2B sales processes draw on our Three P’s – prepare, probe and propose. Consumer transactions are relatively straightforward.

Negotiation 214

Negotiation B2B Proposal Ideal Customer Profile 214

Pipeliner

OCTOBER 3, 2020

Margie Agin is a Founder and Chief Strategist at Centerboard Marketing, content expert, speaker, and author. From the sales and marketing perspective, we have to be very careful not to act like the story is over once when we close the sale. Brand personality is as important for B2B business as it is for B2C business.

B2B 98

B2B Company Video B2C 98

Zoominfo

OCTOBER 9, 2018

From industry events, to blog posts, B2B professionals can’t stop talking about this trending topic and its potential to revolutionize marketing. In today’s post, we’ll take a further look into the concept of AI and see how this new technology can have a real impact on your marketing strategy. Or is it just another martech fad?

Ideal Customer Profile 113

Ideal Customer Profile Marketing B2B Consumer 113

Partners in Excellence

MARCH 26, 2024

I was accepted, but it was contingent on completing a 6-month training program and passing a series of tests. I developed a real appreciation for quality training and coaching to smooth out rough edges and develop confidence in my ability to engage with customers. During this phase, I understood that B2B sales were changing.

Hiring 95

Hiring Lead Rank B2C Conference 95

Sales and Marketing Management

FEBRUARY 12, 2020

Author: Umberto Milletti All trends point to 2020 being more focused on the B2B customer, with data and insights as the key to understanding their needs. Marketing and sales have switched to account-based everything, which crystallizes focus on the customer. Customers have more power and more information than ever?—?they

Trends 156

Trends Ideal Customer Profile InsideView Customer 156

Highspot

JANUARY 4, 2024

Achieving revenue targets can be tricky, and it’s tempting to overlook training. A sales training strategy is your blueprint to equip sales teams with the necessary skills and knowledge to excel. Get practical advice for developing an effective, modern sales training strategy.

Webinar Metrics 52

Webinar Metrics Training Strategy Ideal Customer Profile 52

Zoominfo

JULY 5, 2018

We cover topics related to sales, marketing, recruiting, and business—just as we do on our own B2B blog. July’s round-up covers topics such as storytelling as a recruiting tactic, employee advocacy, marketing metrics, SEO, and so much more. 6 Ways to Be a Better B2B Designer. Enter data-driven marketing.

B2B 113

B2B Hiring Buyer Persona Face-to-face 113

SBI Growth

SEPTEMBER 17, 2013

Social Selling training budgets increased 48% in 2013. Social Selling’s ‘Lead-to-Close’ conversion rate is 5x marketing sourced leads. This post will address what Marketing can do to promote, enable and optimize social selling within the organization. Marketing owns branding. Marketing owns branding.

Social Selling 321

Social Selling Top of Funnel Marketing Ideal Customer Profile 321

The Digital Sales Institute

APRIL 6, 2021

A B2B sales message is about grabbing attention. A relevant part of that branding journey is writing an impactful B2B message. A relevant part of that branding journey is writing an impactful B2B message. Compose a winning first B2B message, and you’ll be ready to start conquering the market.

B2B 66

B2B Hiring B2C Social Media 66

Mr. Inside Sales

MARCH 21, 2019

Response One: “That’s great, and I’d just like to see if we could get on your vendor list for the next time you’re in the market. Response Three: “I understand—I didn’t expect to catch you in the market right now. Join Our Next Training: Agenda 7-Week, Comprehensive B2B & B2C Inside Sales Training Program.

Face-to-face 138

Face-to-face B2C Inside Sales Gatekeeper 138

The Digital Sales Institute

JUNE 21, 2023

Sales training program expert tips for anyone involved in sales management or sales enablement some insight into planning any form of sales training. It sounds simplistic to say that sales training is the act of training salespeople or the sales team on the product and sales process.

Training 52

Training Top of Funnel Sales Methodology Lead Rank 52

Janek Performance Group

SEPTEMBER 20, 2022

We all know the Kardashian’s can sell their products directly to consumers on social media, but what are the best B2B sales organizations and their sales reps doing with social midway through 2022? B2B Social Selling. The term “social selling” in the B2B sales process is a misleading term.

Social Selling 62

Social Selling B2B Outsourcing Services Strategy 62

Highspot

JANUARY 19, 2022

Sales training programs are often like that — but they don’t have to be. The trick is knowing what training program and techniques to use. In this guide, we’ll dive deep into sales training and give you the information you need to choose an impactful course for your team, including: What is sales training?

Training 92

Training Lead Rank Hiring Course 92

Smooth Sale

APRIL 5, 2022

Attract the Right Job Or Clientele: Finding Your Niche As A Marketing Company. NOTE: Our collaborative Blog provides insights for ‘Finding Your Niche As A Marketing Company.’. We will explore ways for finding your niche as a marketing company. Finding Your Niche As A Marketing Company. CCO Licensed.

Outsourcing Services 78

Outsourcing Services Company Marketing Social Media 78

Smooth Sale

MARCH 24, 2023

A successful landing page can be what your marketing campaign precisely needs to give it a boost. Remember Whom You Are Talking To Remembering your audience is a big problem, especially for B2B businesses. A B2B company will be talking to other businesses and key decision-makers at companies.

B2C 78

B2C How To Hiring Discount 78

criteria for success

AUGUST 30, 2022

Jay is the Vice President of Sales at DialAmerica Marketing, which provides on-shore B2B and B2C customer engagement services. Jay is the Vice President of Sales at DialAmerica Marketing, which provides on-shore B2B and B2C customer engagement services. Happy Tuesday, Let's Talk Sales listeners!

B2C 98

B2C Social Media Twitter eBook 98

Mr. Inside Sales

JANUARY 31, 2020

In addition, what is also important about timeline is that if the prospect you’re speaking to isn’t in the market at this moment, it means you can relax behind your pitch. It also means that the decision makers have all agreed that their buying motives (needs) are such that a decision needs to be made now. Everybody is onboard.

Decision Maker 199

Decision Maker Face-to-face Gatekeeper Inside Sales 199

Hubspot Sales

AUGUST 6, 2019

Below is a guide to accelerated ramp-up time for your salespeople (along with some examples of how HubSpot trains their salespeople). When you're creating a new-hire training plan, remember a few things : Keep your training plan personalized, because no two reps are the same. Pre-week training. Product Training.

Hiring 119

Hiring Training Hubspot Inbound 119

Nutshell

AUGUST 21, 2020

With over a hundred and one different things that could kill your cloud software business, poor marketing is the slow poison that can put it to sleep for good. With every SaaS market crowded these days— G2 lists over 2,800 solutions for “ CRM ” alone—there’s little room for error in your marketing. Product complexity.

Campaigns 142

Campaigns Marketing Social Media How To 142

MarketJoy

JULY 27, 2018

The maturation of the internet has changed the B2B buying cycle forever. As a marketer or salesperson, how can you use these tools and channels to your advantage? This white paper will give you a road map for how to attract more customers and win more deals in a rapidly changing B2B landscape. Group Purchasing Dynamics.

B2B 64

B2B Lead Rank Lead Scoring B2C 64

Sales and Marketing Management

JUNE 10, 2019

The Service Recovery Paradox has been well documented in consumer settings, but only recently validated for the B2B environment. Often, people in B2B environments argue that emotional content only works in B2C and that just the facts matter in conversations with B2B customers.

Loyalty 234

Loyalty Remedy Journal Study 234

Mr. Inside Sales

JANUARY 23, 2020

For example: many real estate agents have put together an up to date, free market analysis of comps of other homes in the area and call local homeowners to give this away. Are you by chance going to be in the market to sell your home within the next 6 to 12 months?”. Are you looking to downsize anytime within the next 5 years?”.

Cold Calling 180

Cold Calling Real Estate Sales Qualified Lead Face-to-face 180

LeadFuze

JULY 16, 2019

In the last few years, considerable attention has been paid to improving customer experience (CX) in the B2C world, however, research by Accenture Strategy makes it clear that CX is equally, if not more, important for B2B buyers as well. . Talking about expectations, B2B buyers seem to be much more demanding than B2C customers.

Influencer 63

Influencer B2B Customer B2C 63

Tenbound

MAY 28, 2021

Consumerization of how people are buying software is the overarching theme of this podcast about Sales Development with David Dulany, Founder & CEO of Tenbound and Greg Reffner, Founder & CEO of ABSTRAKT.

B2C 40

B2C B2B Software Software 40

Smooth Sale

JULY 11, 2022

Attract the Right Job Or Clientele: Are You Ready to Make Your Marketing Irresistible? Note: Karl Pontau provides today’s inspiring guest story , ‘Are you ready to make your marketing irresistible?’ Make Your Marketing Irresistible. Sales Tips: Are You Ready to Make Your Marketing Irresistible?

Marketing 78

Marketing B2G Hiring B2C 78

Pipeliner

MAY 25, 2019

The consumer market has flourished amid the growth of advanced data analytics technology and machine learning. As these new technologies have found their place in all things data, including marketing, sales, and any other data-driven industry that exists, we have seen a shift in the way businesses approach obtaining and analyzing information.

Analytics 75

Analytics Data B2B Customer Service 75

Vendor Neutral

JUNE 15, 2021

Can Drive Massive Growth For Your B2B Sales Organization. A Customer-Centric Framework Can Drive Massive Growth for Your B2B Sales Org. Andrew Mewborn, Outreach Andrew is an engineer turned B2B go-to-market enthusiast. He has led marketing organizations at 8 different Bay Area Startups, resulting in 2 exits and 1 IPO.

Siebel 59

Siebel B2B Demand Generation Agencies Webinar Metrics 59

criteria for success

MARCH 29, 2021

John is the Chief Marketing Officer at DialAmerica , a teleservices company that provides B2B and B2C customer engagement services across multiple industries. Matching changing markets. Happy Monday, Let's Talk Sales listeners! Our guest this week is John Redinger. How to find good leads and keep them.

Data 98

Data B2C Social Media Twitter 98

Vengreso

JANUARY 21, 2021

Phil is an industry thought leader in sales and marketing with more than 20 years of experience building and leading high-performance B2B sales teams worldwide. Prior to SiriusDecisions, he was vice president of sales at HubSpot, where he was responsible for building the mid-market and enterprise businesses.

Lead Rank 127

Lead Rank B2C Quota B2B 127

InsideSales.com

MARCH 18, 2020

Creating genuinely practical B2B sales approaches can be challenging for any sales professional, but hopefully, these tips can make it easier. RELATED: Experiencing Artificial Intelligence in B2B Sales. In this article: Always Research Before Creating B2B Sales Strategies. Invest in B2B Marketing Through Well-Crafted Content.

B2B 58

B2B Strategy Face-to-face Social Media 58

The Digital Sales Institute

JANUARY 23, 2018

Future of B2B Sales. B2B sales and the impact of social media, data, connectivity, and technology are bringing a step change in how companies sell. B2B sales are about to evolve like never before by embracing the advantages digital technology provides. Future of B2B sales. The Future Focus in B2B sales.

B2B 49

B2B Lead Rank Social Media B2C 49

Jeff Shore

MAY 16, 2018

When the market is kind, the majority of sales people relax their behaviors. And then when the market dips, I get training requests to help teams “Get back to basics.”. What if you became market blind? You would become what I call “Market Proof”. Circumstantial urgency isn’t very effective in a down market.

Training 98

Training B2C Call-back Follow-up 98

Zoominfo

AUGUST 20, 2021

The modern buyer is now accustomed to real-time, instant communication through the WhatsApps, Slacks, and Facebook Messengers of the world — and they expect the same always-available communication in their B2B buying journey. chatbots, conversational marketing, live chat, etc., Section 2: Pricing Models. Section 3: Integrations.

Lead Rank 130

Lead Rank Sales Qualified Lead Demand Generation Agencies Face-to-face 130