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Stop Cold Calling: Get the One-Call Meeting

Sales Hacker

Sales teams struggle to get a consistent stream of qualified leads in the pipe and consistently score meetings with decision-makers. Turning referrals from “happenstance” to “happening all the time” drives revenue like no other channel. That’s the world of referral sales.

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8 Insider Tips for Selling to Founders

Sales Hacker

But founders are the final decision-makers at their company — so working directly with founders is a great way to cut through the noise and sell directly to the person who will be signing the check. Do they talk like a bank executive or do they talk more like a startup founder? Take my word for it: I’m a (co)founder myself.

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3 Important Ways Account-Based Sales Teams Can Stay Relevant

No More Cold Calling

One path is to identify new alliances or alternate distribution channels. My client, a community bank president, stays in touch with his peers, many of whom are competitors. Another bank might be in a position to better serve one of his clients. Getting account-based sales teams calling high enough to reach decision-makers.

Account 120
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The Fatal Sales Leadership Presumption within LinkedIn

Increase Sales

LinkedIn is one of the best channels for discovering leaders especially if your decision makers are in sales leadership roles. Industries are manufacturing, education, healthcare and banking (financial institutions). ” There does continue to be this fatal sales leadership presumption by many LinkedIn Members.

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List Segmentation: The Key to Email Marketing

Zoominfo

No matter how many times we’re told email marketing is dead, the channel continues to be an effective way to generate revenue. For industry think about the different types of businesses you work with—like retail, hospitality, or banking. One is a decision maker and one is not. But, that’s only if you do it correctly.

Segment 219
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65+ Statistics About Artificial Intelligence

Zoominfo

72% of business decision-makers say AI can enable humans to concentrate on meaningful work ( source ). In the banking sector, Juniper forecasts the success rate of bot interactions to reach over 90% in 2022 ( source ). 43% of millennials would pay a premium for a hybrid human-bot customer service channel ( source ).

B2B 247
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The Marketer’s Guide to Email List Segmentation

Zoominfo

No matter how many times we’re told email marketing is dead, the channel continues to be an effective way to generate revenue. For industry think about the different types of businesses you work with — like retail, hospitality, or banking. One is a decision maker and one is not.

Segment 130