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Experiential Selling is What Leads to Buyer “Aha Revelations” – An SSTools Classic

SBI

I think of these as “Aha Revelations.” revelations. It is a means to help buyers come upon their Aha! revelation as a result of an emotional engagement triggered by firsthand experience and investigation. revelations represent the inspirational flash when the customer “gets it.” revelations?

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4 Buyer Trends That Will Shake Marketing in 2013

SBI Growth

If you believe buyer behavior would stand pat for a short while, you better let go of this belief. Technology interruption, good and bad, continues to alter buyer behavior and disrupt marketing. Let us look at four buyer trends bound to shake up marketing in 2013: 1. Buyers want an experience. Give me some insight please!

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Cracking the Code: Secrets of a Thriving Sales Culture (video)

Pipeliner

Forward-Looking Metrics and Qualification: Andy introduced forward-looking metrics like “pick” or “buyer action.” ” These tools help manage uncertainty and qualify opportunities. I shared a revelation about being easy to do business with. He stressed earning the right to advance in sales.

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Freeing Time For The “Human Touch” In Selling

Partners in Excellence

We revel in leveraging our technologies for buyer engagement–and, apparently, buyers revel in these as well. Buyers are spending less time with sellers–partly because it’s more effective for them. We automate to help seller efficiency, but not thinking of buyer impact.

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Driving Our Customers/Prospects Away!

Partners in Excellence

At the same time, we see similar data on “buyer regret.” Too often, we see buyers buying not because of what we have done, but in spite of what we have done. Yet we revel in the “win,” high fiving each other, looking forward to our commission checks. We are driving buyers away!

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Aligning Customer Objections to the Buying Process

SBI Growth

Don’t get me wrong, I revel in an easy solution. In this article I will address an alternative way to look at objection handling – from the point of view of the buyer. As a sales rep, you have a variety of tools in your bag. ‘A’ A’ Players know that these tools don’t always work independently. Seem too good to be true?

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How To Know If You Are A Story Teller or A Story Seller

Bernadette McClelland

And in the world of selling, our primary tool for communication is our ability to have any number of commercial conversations. This is an area that salespeople revel in. To create the Story Telling Journey for a salesperson and a buyer, I believe we need to add a fourth component and that is: KAIROS. It can be a conversation.