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A 3-Step Framework for More Informed B2B Software Buying

The Spiff Blog

If you’re reading this, it’s likely because you’ve made a regrettable software purchase or gone through a nightmarish buying process at some point in your career. And, unfortunately, your software buying woes may only get worse in the near future. Many teams go into demo calls with a checklist of questions. We’ve all been there.

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New Leads Not Calling You Back?

EyesOnSales

“We follow up on new leads that register for a free trial of our SaaS and I’m having a hard time getting them to call or email me back. A lot of sales people think that just because it’s a “warm lead” that its OK to handle the call a little differently (read: SKIP SALES STEPS).

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How to Train a Sales Team on Products: Use Modern Software, Not Old-Fashioned Training Techniques

Bigtincan

Traditional product training for enterprise sales organizations and retail employees often includes hour-long training videos, reviewing lengthy recorded calls, reading through documentation, and a bunch of other time-intensive training processes that require your sales reps to absorb and, hopefully, retain product information.

Fashion 105
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Channel Partner Training Software: 5 Features to Consider

BrainShark

The right channel partner training software can help with this. In this article, we’ll show you how Brainshark — our sales enablement solution and a Bigtincan company — delivers these five features in detail. Reporting and analytics to make informed decisions about improving training engagement and results.

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7 Tips for Creating Engaging Newsletters

Sales and Marketing Management

The data backs up the assertion that email marketing is highly effective, but you still have to work to get people to open it to avoid the dreaded junk mail folder. People respond to value and incentives, so that makes a good choice. Boosting the number of sales. Give individuals a reason to subscribe. Downloading an eBook.

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TSE 1113: Leveraging Sales Incentive Data to Increase Performance and ROI

Sales Evangelist

Sales is equal parts art and science and one of the keys to success is leveraging sales incentive data to increase performance and ROI. Jason Atkins is the founder of 360 Insights, a software platform that enables large brands to execute all of their channel incentive strategies.

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A Blueprint for Your Disruption: How to Become the Next Kodak, the Next Blockbuster, or the Next Taxi Cab Medallion Owner

Sales and Marketing Management

I call this a blueprint for how to become the next Blockbuster, the next Kodak or the next taxi cab medallion owner. . And incentives can take many forms -- economic (via your pricing structure), psychological (image, brand, etc.), Call in for better deal: Many customers then called in to try to negotiate a better deal.