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3 Reasons to Normalize Your Data

Zoominfo

Valuable business data can come from a wide variety of sources, each with its own quirks and pitfalls. Whether it’s a list of web form submissions, event attendees, or target accounts, merging multiple data sets can be a time-consuming task prone to inconsistencies. What is data normalization?

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Proven Strategies for Effective Sales Management

Highspot

Effective sales management is the core of any successful business. Read on as we break down why strong sales management matters, along with proven strategies to achieve it. It involves planning, organizing, leading, and controlling the sales activities within an organization to achieve its revenue targets and close deals.

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How to Bounce Back from a Summer Slump [Data + Tips]

Hubspot Sales

A Data-Backed History of Summer Slumps. The data is clear — businesses experienced more deal closings, but less traffic last summer than in pre-pandemic years. If you notice these trends with your own business, continue reading to learn the best tips for increasing sales in the summer. Collaborate on new marketing collateral.

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Introducing ZoomInfo + Chorus.ai

Zoominfo

The entire organization can make better decisions by surfacing insights and analytics that you would only get if you sat in on every sales or customer success call. . Fast-Track Sales Enablement. Sales managers give feedback and share their expertise to onboard and coach their sales reps. Sales teams.

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Concerns Salespeople Have About AI & How Leadership Can Address Them [New Data + Tips]

Hubspot Sales

According to HubSpot’s State of AI survey, 85% of sales representatives who use AI for prospecting find it effective. Analyze data and create reports. Finding Time to Engage in Sales While it might seem paradoxical, sales reps spend only a third of their workweek actively selling. Drafting up sales reports.

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The Key to Getting Sellers to Use Marketing Content

Allego

They conducted two real-world behavioral studies to learn what increases sellers’ willingness to use a new piece of marketing collateral. Sellers split into nine groups and watched a recorded video of a sales manager, a product marketer, or a high-performing seller introducing a new piece of marketing collateral.

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Media Sales Report – Sales Enablement with Dani Buckley & Emily Hartzell

The Center for Sales Strategy

This season on Improving Sales Performance , we’re analyzing the findings from our latest Media Sales Report. With data collected from surveys conducted in Q4 of last year, the responses from sales managers and salespeople alike will help us chart a solid path forward through the media sales landscape.

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