Babette Ten Haken
JANUARY 16, 2019
Setting realistic goals often are your last priority at the beginning of each fiscal year. You do it to yourself. I do it, too. And the organizations we work with are right there, alongside us. In very short order, it is far too easy to become exhausted. Chasing bright shiny objects – squirrels which pop up – and less than realistic goals.
Membrain
JANUARY 16, 2019
Are you headed out to Las Vegas in January for a giant sales kickoff (SKO) event with your team? Flying folks in from all over the world for a few days of inspiration, motivation, and team-building, mixed heavily with fancy buffets, alcohol, and schmooze?
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Sales and Marketing Management
JANUARY 16, 2019
Author: Chanan Greenberg The sales landscape is shifting – customer service is becoming the most important factor for buyers, expected to surpass both product and price within three years, according to the Customers 2020 report. Further, the landscape is expanding – 81 percent of potential buyers conduct online research prior to purchase, and 30 percent of all ecommerce purchases are from mobile devices.
SBI Growth
JANUARY 16, 2019
Reconstructing a Marketing Organization from Start to Finish Chief Marketing Officer demonstrates how she transformed a marketing organization to help her company achieve a successful exit strategy… Design Thinking, Empathy, and the Ideal Customer Experience Design Including customers in the design process.
Advertiser: ZoomInfo
Longer sales cycles. Increasingly discerning buyers. More meetings. Intensifying competition. Economic uncertainty. Go-to-market teams of every size, in every industry, are grappling with these challenges firsthand. Thankfully, there’s an answer. We’ve developed an entirely new way for GTM leaders to identify and execute proven, data-driven strategies that drive revenue.
Connect2Sell
JANUARY 16, 2019
What does it mean to be memorable?
Sales Pro Central brings together the best content for sales professionals from the widest variety of industry thought leaders.
Anthony Cole Training
JANUARY 16, 2019
Selling is a 'slight edge business' that is driven by one more phone call, one more prospecting effort, one more cold email outreach, one more social media push, and one more effort to build a new relationship and land a new client.
SBI Growth
JANUARY 16, 2019
What to Do to Enter a New Market Walt Megura, the VP of Emerging Industry Segments and Channels for Ericcson, demonstrates how to ensure you have the right sales strategy and talent to enter new markets… When Is a 100 Day Plan.
John Barrows
JANUARY 16, 2019
Think about all the products, technology and services you use. I bet you only use about 20% of whatever they’re capable of. Take Excel for instance. Excel is an insanely powerful tool yet most people just put a few numbers in the fields and click the “sum” equation to add them up. The same is true for what and how people buy. My experience is that customers only care about 20% of what our solutions offer and mainly only want the parts that align directly with their priorities.
SBI Growth
JANUARY 16, 2019
Keys to Implementing Digital Customer Experience An in-depth look at different keys to implementing and perfecting the art of the Digital Customer Experience… What Role Does Your Marketing Team Play in The Revenue Desk? An emerging best practice in Key Account Management.
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Sales teams often lose precious time hunting for updated sales materials, while marketing struggles to keep these assets accessible and current. It's not just about managing; it's about seamlessly finding, presenting, and sharing critical sales content. All of this takes place within an intuitive, unified platform. Dive into Showell's groundbreaking content management realm.
Alice Heiman
JANUARY 16, 2019
Start building your B2B sales organization by laying a foundation for success. When you are building a house, before you do anything else, you put the infrastructure in place and lay the foundation. A solid foundation ensures a stable structure. The same is true when you build a sales organization. Think about what needs to be in place to build a stable organization that will support sustained growth. .
SBI Growth
JANUARY 16, 2019
The CRO’s Role in Merging Two Sales Organizations JD Miller, Chief Revenue Officer for Motus, demonstrates how to integrate two selling organizations during a post-acquisition integration… Increase the Impact of Customer Success by Mapping the Customer Journey Bernie Kassar, Chief Customer Officer.
Selling Power
JANUARY 16, 2019
Seventy-one percent of companies don’t believe their remote sellers manage their time and days effectively. Here’s how to increase their productivity.
SBI Growth
JANUARY 16, 2019
Deciding Between Organic and Inorganic Growth A two-part series with Steve Grimshaw, the CEO of Caliber Collision, on how to orchestrate the perfect level of inorganic growth to grow revenue and maximize value for your company… Establishing Interlock between Marketing, Sales,
Advertiser: ZoomInfo
Even in today’s data-driven sales world, cold calling remains a fact of life for many go-to-market professionals. Fortunately, today’s sales leaders have a crucial advantage over their predecessors: market intelligence and outreach platforms that can warm up virtually any introduction.
Jeff Shore
JANUARY 16, 2019
In This Episode of The Buyer’s Mind with Jeff Shore: Joe Calloway, author of The Leadership Mindset, and Jeff talk about the customer’s need for an exceptional experience. What memories, as a sales professional, will you give your customer that makes their experience unique? It takes a creative sales person to make the experience stand out. Hip doesn’t last but delivering a consistent and memorable experience does.
SBI Growth
JANUARY 16, 2019
The Importance of B2B Reputation Management Greg Clark, the Chief Marketing Officer for Caliber Collision Centers demonstrates customer reputation and management… Why Most Marketing Generated Personas Fail with the Sales Force A large portion of your marketing content budget is being wasted on.
CloserIQ
JANUARY 16, 2019
For job seekers, it’s worth paying attention to companies with women CEOs. There are many advantages to working at a company headed up by a woman. According to one study of 45,000 business leaders , women receive higher marks on average for leadership effectiveness. Researchers believe that this is in large part because women are more likely to ask for feedback from others and use that feedback to improve.
SBI Growth
JANUARY 16, 2019
Leveraging Enterprise Sales Expertise to Accelerate out of the Start-Up Phase Ryan Mang, CRO of Axial, demonstrates how an enterprise sales leader brings the best of the enterprise to a fast-growing tech company… The Account Manager Position is an Endangered Species Customer.
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In this guide, discover 8 use cases for how a customer data platform can tackle common challenges faced by marketing, commerce, service, and sales teams. With helpful diagrams and simple explanations in each use case, see how Salesforce’s CDP, Data Cloud for Marketing, powers personalized, real-time experiences across marketing, with capabilities that include: Optimizing ad spend Powering dynamic website content Increasing upselling and cross-selling Resolving service cases with marketing data B
Partners in Excellence
JANUARY 16, 2019
Too often, we confuse our experience with creating value. While they are linked, they are distinctly different. Our experience focuses on us–perhaps reference customers that we have worked with in the past. “We’ve worked with Google, Microsoft, Siemens, General Motors……” These are supposed to demonstrate our customer base, implying we’ve done great things with them, and perhaps, to generate credibility as we speak with customers (if they are relevant ref
SBI Growth
JANUARY 16, 2019
Your First 100 Days as a CEO If you adopt this new planning approach, the result will be to leapfrog the competition.
RAIN Group
JANUARY 16, 2019
The most popular and effective diets and workout routines—ones that lead to the most dramatic changes—have specific guidelines and rules for how to follow the system. No such system existed for sales—until now. And, it works.
SBI Growth
JANUARY 16, 2019
Do You Have an Agile Annual Plan? If you adopt this new planning approach, the result will be to leapfrog the competition.
Advertiser: ZoomInfo
Longer sales cycles. Larger buying committees. Slow-moving compliance reviews. Every go-to-market team knows the frustrations that come from a drawn-out sales process. How can you speed it up? By building a modern GTM motion that uses data, automation, and proven best practices to unlock insights, engage customers, and win faster.
Janek Performance Group
JANUARY 16, 2019
Many of our customers have commented over the years that they don’t know how to sell to the C-Suite. It can be an intimidating process – hard to get the meeting in the first place, even more difficult to have a successful presentation. It’s also an area where many sales professionals fail – according to Dr. Steve Bisritz’s research, just 31% of sales reps are effective at selling to the highest levels of an organization.
SBI
JANUARY 16, 2019
Title title title text. Mediafly announces Mediafly Readiness in partnership with Lessonly. By partnering with Lessonly, the leader in learning automation software, Mediafly users access one central location for training, marketing materials, interactive personalized selling tools, meeting tracking, sales coaching and more. Through its partner-first approach, Mediafly strengthens its ability to provide customers with best-in-class solutions that empower sellers and marketers and drive business r
Vainu
JANUARY 16, 2019
There are 10 types of sales tools that are mandatory for salesperson to be acquainted with. One of these, Sales Intelligence Tools refer, to a wide range of technologies that help salespeople find, monitor and understand data that provides insights into prospects’ and existing clients’ daily business. These insights help you as a salesperson find and identify potential new customers that fit your ideal customer profile.
InsightSquared
JANUARY 16, 2019
It’s easy to say you need great onboarding, but it’s another to implement effective onboarding. On top of that, it’s easy for growing companies to push an onboarding strategy low on the list of priorities. This can be a fatal mistake. Bad onboarding can have lasting repercussions that continue to have a negative impact on your company for years.
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Discover today’s biggest marketing trends in the 8th edition of Salesforce’s “State of Marketing” report. Salesforce surveyed 6,000 marketing leaders worldwide to discover how marketers are: Embracing AI to operate more efficiently Removing silos and leveraging AI to enhance the customer experience Innovating to meet evolving customer needs Preparing for the retirement of third-party cookies By submitting this form, you agree to have your contact information, including email, passed on to the sp
Predictable Revenue
JANUARY 16, 2019
On this edition of The Predictable Revenue Podcast, co-host Collin Stewart welcomes Will Fraser, Chief Executive Officer of referral platform SaaSquatch. The post The nuances of changing pricing: How SaaSquatch’s Will Fraser decided on a price increase, got his team onboard, and increased opportunities in the process appeared first on Predictable Revenue.
The Center for Sales Strategy
JANUARY 16, 2019
I’m a sales performance improvement geek, and I admit it! I enjoy discovering, and sometimes creating, things that help sales organizations improve revenue performance. I encountered some really cool things in 2018 — here’s a list of my top 5.
Xactly
JANUARY 16, 2019
With the December 2018 deadline come and gone, private and public companies alike must now fully comply with the ASC 606 / IFRS 15 revenue recognition standards. These standards require that, for contracts that are in force for more than a year, the costs included must be capitalized (that is, not immediately expensed) and then amortized over the life of the customer relationship.
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