Tony Hughes

MARCH 13, 2018

Can you close million dollar deals with social selling fully inside? Get a good night of sleep and unleash your inner advanced strategic social selling 'beast mode' tomorrow. There is no quick fix in social selling just like there never was in analog enterprise selling and never will be.

Social Selling 63

Social Selling Ideal Customer Profile Lead Rank Top of Funnel 63

Zoominfo

DECEMBER 19, 2018

Today we’re closing out this three-part series with a post for our marketing audience. So, if you’re on the hunt for new marketing resources, look no further. 1. Social Triggers TV. Up first on today’s list is a channel called Social Triggers TV. 1. Marketing 360. 2. Duct Tape Marketing.

Channels 220

Channels Marketing Lead Rank Outsourcing Services 220

Zoominfo

OCTOBER 5, 2021

If you’re on the hunt for new marketing resources, look no further. Social Triggers TV Up first on today’s list is a channel called Social Triggers TV. Marketing 360 The Marketing 360 YouTube channel offers a wide variety of high-quality video content. Billy Gene is Marketing Inc. Go check it out!

Channels 100

Channels Marketing Outsourcing Services Lead Rank 100

Zoominfo

JULY 1, 2018

We know B2B decision makers are using social media to inform their buying decisions. In fact, a recent study suggests that 91% of B2B buyers are active and involved in social media, while 75% are significantly influenced by social content when forming their buying decisions ( source ). What is Social Selling?

Buyer 190

Buyer Social Media Social Selling Incentives 190

SBI Growth

AUGUST 21, 2013

As a Sales & Marketing Leader, you are hungry for high quality B2B leads. B2B Marketers have tested many forms of social advertising. Marketing leaders must challenge past assumptions of how to leverage social advertising opportunities. Case Study. You can view the full case study here.).

LinkedIn 323

LinkedIn Sales Qualified Lead B2B Tools 323

Zoominfo

FEBRUARY 28, 2018

In fact, a recent study revealed that every dollar spent on CRM implementation yields a return of as much as $8.71 Recently, however, there’s been a development in the CRM world that’s changing the B2B selling process: Cloud-based CRM platforms. Enter: social selling. in sales revenue ( source ).

B2B 225

B2B Social Media CRM Social Selling 225

Sales Hacker

APRIL 20, 2020

As a result, B2B sales and marketing teams are yanked towards inside sales strategies like account-based marketing and remote selling. Sales and marketing must banish silos and band together during this turbulent time. Why Account-Based Marketing Is the Right Response. Create a Crisis-Countering ABM Action Plan.

Account Based Marketing 82

Account Based Marketing Webinar Metrics Strategy Marketing 82

SBI Growth

JANUARY 1, 2013

Social Selling - we in sales tend to think in linear terms. But technology often surprises us with exponential gains, from the Rolodex to ACT to SFDC to the Social Graph. The sales productivity gains associated with Social Selling will dwarf the gains we achieved from previous technological advancements.

B2B 308

B2B Hiring Quota Social Selling 308

Vengreso

MARCH 2, 2021

This is one of the principal lessons we teach on how to start a conversation on our Selling with LinkedIn course. In a remote selling environment, omnichannel prospecting is even more important. Here’s some data about what’s happened since March 2020: Marketing emails increased by 62%. Virtual events by 1,000%. Ad spend by 22%.

Pipeline 145

Pipeline Prospecting Ideal Customer Profile Sales Qualified Lead 145

Sales and Marketing Management

APRIL 13, 2017

Author: Ian Levine, Chief Sales Officer, RO Innovation The modern B2B sales and marketing journey has evolved. In response, sellers are producing more content marketing than ever to touch buyers earlier; but, ironically, they are making buyers feel more overwhelmed – and even annoyed – by the overwhelming amount of online content.

Top of Funnel 189

Top of Funnel B2B Strategy Referrals 189

Hubspot Sales

APRIL 27, 2021

I like to apply the principles of value-centered marketing, so people see me as a resource and come to me for further assistance.” They also drive revenue with existing clients, sometimes through encouraging upgrades to higher software tiers as a business scales. I replied, “I’m more of a Trapper. Can You Change Sales Personas?

Hiring 125

Hiring Lead Rank Scale Buyer Persona 125

Increase Sales

FEBRUARY 17, 2017

A recent study by the University of Missouri revealed the financial impact of dishonesty by CEOs. In today’s social selling world where content marketing has become a viable sales leads generating channel, being a plagiarist just does not make good business sense. loss in shareholders’ value.

Social Selling 96

Social Selling Lead Generation Google Facebook 96

Sales Hacker

FEBRUARY 14, 2023

Let’s paint by numbers: Just 15% of B2B sellers currently use TikTok to market their company. but 37% plan to increase their TikTok marketing efforts this year. ClickUp markets itself as an app that allows its customers to “simplify work and get more done.” It’s time to get social. Why use TikTok for B2B sales?

B2B 90

B2B Top of Funnel Ideal Customer Profile Video 90

Vengreso

JULY 12, 2023

Chances are if you are in sales, social media is already a prominent part of your personal life. And now, thanks to social selling , it’s hopefully a big part of your professional life as well. There are many answers, including leveraging a page out of Ben Green’s playbook and utilizing his social media tips.

Social Media 52

Social Media Media Social Selling Face-to-face 52

Zoominfo

FEBRUARY 7, 2023

There are various stakeholders, priorities, markets, and channels to align, and the right mix for your business may not always be clear. A sales strategy is a set of coordinated actions, activities, and plays for go-to-market teams to follow to achieve their sales pipeline target. That’s OK, everyone has to start somewhere.

Strategy 130

Strategy Lead Rank Lead Scoring Hiring 130

Zoominfo

FEBRUARY 25, 2021

What is lead generation, and why is it a source of contention for sales and marketing teams? Lead gen occurs within the second stage of a marketing funnel—meaning it happens after marketers have attracted an audience and are ready to hand them over to the sales team. What does a “good lead” look like anyway? What is a Lead?

Lead Generation 240

Lead Generation Lead Rank Lead Scoring Sales Qualified Lead 240

LeadBoxer

FEBRUARY 4, 2019

In this article, you’ll learn how businesses use varying strategies to sell to each other and what type of software they can use. Using the information provided, you’ll be able to determine which selling techniques are best suited for your company and how you can use these to effectively increase B2B sales.

B2B 91

B2B Top of Funnel Decision Maker B2C 91

Vengreso

JANUARY 28, 2022

Showing your sales professionals how to identify and engage with prospects by leveraging social media is the best way to boost sales engagement and build lasting connections with your target audience. Sales and marketing research shows that 80% of people are more likely to do business with a company that sends personalized messages.

Examples 123

Examples Strategy Lead Rank Lead Scoring 123

No More Cold Calling

APRIL 1, 2016

Director of sales strategy at a large B2B software company, Amy is tenacious. She sells with confidence. Social Selling: What the Sales Pros Do Differently. Any sales professional who says it’s easy to keep up communication on social networks is either lying or doing it incorrectly. But that’s not what Amy meant.

Referrals 120

Referrals Cold Calling Sales Qualified Lead Social Media 120

Highspot

JANUARY 9, 2024

A well-designed program, paired with a robust training software , will empower your sales reps with the knowledge they need to deliver value and close more deals. This includes market understanding, solution selling, and long-term relationship building. This makes B2B sales training more important than ever.

B2B 52

B2B Training Top of Funnel B2C 52

Zoominfo

SEPTEMBER 25, 2018

Recently, we published The Ultimate List of Marketing Podcasts. Join host, Matt Heinz, president of Heinz Marketing on this fast-paced, power-packed program. 5. It’s Time to Sell. The Social Selling Podcast by Linking into Sales. Without further ado, let’s jump into it. The Ultimate List of Sales Podcasts.

Hiring 269

Hiring Top of Funnel B2B Lead Rank 269

PandaDoc

MARCH 1, 2019

One of the biggest challenges digital marketing agencies face is both generating leads, and then turning prospects into customers. So, it stands to reason that companies who have a sales process see more revenue – 28% more, according to a study done by Harvard Business Review. Align sales and marketing efforts.

Prospecting 80

Prospecting Reachforce Marketing Marketo 80

Hubspot Sales

AUGUST 30, 2023

AI recognizes facial impressions and drives emotion-based decisions The market size for facial recognition software was valued at USD 4.35 AI will drastically reduce time wasted on low-value tasks so people can spend more time authentically engaging with customers and prospects.” — Steve Watt , director of market insights at Seismic 3.

Lead Rank 84

Lead Rank Data Top of Funnel Cost per Lead 84

The Digital Sales Institute

SEPTEMBER 2, 2019

This list of sales statistics to boost selling results can also be used to shape your sales strategy implementation. Sales statistics and data are factors now important in defining any selling activity or investment from social selling to inbound sales. Prospecting and marketing emails are not dead it seems.

Paid Content 51

Paid Content Lead Rank Social Media Cold Calling 51

SalesHandy

OCTOBER 28, 2022

When inbound lead generation first made an appearance a lot of marketers were quick to predict the redundancy of outbound lead generation. In fact, several studies have shown emails consistently outperform any other type of lead generation method, especially in terms of effectiveness. Well, to a certain extent you are right.

Lead Generation 59

Lead Generation Paid Content Outbound Ideal Customer Profile 59

PandaDoc

SEPTEMBER 2, 2020

Want free access to 9 in-depth interviews from industry experts and data from 3,400 global marketers? Introducing: Not Another State of Marketing Report [link] pic.twitter.com/CDuB1mF967 — HubSpot Academy (@HubSpotAcademy) February 20, 2020. Heinz Marketing. Smart Selling Tools. Partners in Excellence Blog.

Top of Funnel 98

Top of Funnel Sales Management Hiring Lead Rank 98

BrainShark

AUGUST 24, 2022

Reps constantly need to develop their product and market expertise, learn new company messaging and value propositions, and hone conversational skills to have more meaningful interactions with buyers. Social Selling. Social Selling. Your salespeople don’t need to be experts on the latest social media trends.

Social Media 62

Social Media Territories Face-to-face Negotiation 62

Highspot

MAY 16, 2019

Traditionally speaking, lead generation falls under the jurisdiction of the marketing team, but these days, sales and marketing teams are working together more closely than ever, and it’s not unheard of for sales teams to search for and generate leads, too. Social Selling Tools. Lead Generation Tools. Meeting Tools.

Tools 81

Tools Sales Tools Social Media Buyer 81

Zoominfo

FEBRUARY 25, 2021

What is lead generation, and why is it a source of contention for sales and marketing teams? Lead gen occurs within the second stage of a marketing funnel—meaning it happens after marketers have attracted an audience and are ready to hand them over to the sales team. What does a “good lead” look like anyway? What is a Lead?

Lead Generation 177

Lead Generation Lead Rank Lead Scoring Sales Qualified Lead 177

Pipeliner

NOVEMBER 19, 2019

Adam Hempenstall is the founder and CEO at Better Proposals – proposal management software that helps you close more sales, faster. Today he manages the marketing team to grow the business. Adding relevant case studies is a must,” says Adam. Tailor the case study for the person you’re writing the proposal for.

Proposal 45

Proposal Case Study Trends Study 45

Salesmate

FEBRUARY 16, 2021

According to a study, women tend to close more deals than men. In fact, female performers of this study outperformed men by 73.9%. A study held at the University of Illinois in Chicago showed that companies with higher gender diversity, in general, are 15% more likely to have a higher profit. Coco Chanel. Tiffani Bova.

Influencer 105

Influencer Eloqua Social Media Oracle 105

Crunchbase

JANUARY 27, 2021

Pay special attention to the departments your decision-maker is in — if you’re selling sales software and a prospect recently hired a new head of sales, now might be an opportune time to reach out. The best way to track events and event attendance is by paying attention to company announcements and company social media posts.

Hiring 122

Hiring Lead Rank Lead Scoring Ideal Customer Profile 122

Vengreso

MAY 5, 2022

Your sales team needs more than a slick marketing campaign and a great product or service. Sales training, product, and market information, a great CRM, and sales enablement software are all essential factors that can shape the sales reps’ chances of success. Let’s say, for example, that you are selling a CRM.

Sales Enablement 59

Sales Enablement Lead Rank Sales Operations Demand Generation Agencies 59

Hubspot Sales

OCTOBER 29, 2019

With nearly half the world’s population now active on social media, social selling is more relevant than ever. To support forays into social selling, we've put together this massive guide, covering everything from social selling's definition to its measurement. What Is Social Selling?

Social Selling 126

Social Selling Ideal Customer Profile Social Media Twitter 126

LeadFuze

AUGUST 12, 2021

The ability to listen to an almost inexhaustible supply of training, case studies, and applicable tips via sales podcasts shouldn’t be taken for granted. Predictable Prospecting brings in some of the top minds in lead gen, social selling, and sales process. Episode 088: Why Social Selling is About Opening, Not Closing.

Top of Funnel 98

Top of Funnel Lead Rank Twitter Lead Scoring 98

Tony Hughes

FEBRUARY 22, 2018

Dear Social Seller of 2015, Now that I've got your attention I must warn you. It is dangerous to implement basic social selling techniques. I wanted to take a moment to express a word of caution in applying a cure-all or over-simplified approach to strategic selling within social mediums. Let me make my case.

Social Selling 66

Social Selling Call-back Up-Sell Ideal Customer Profile 66

Hubspot Sales

OCTOBER 9, 2019

In a case study by Rain Group , a global sales training organization, they discovered that a client who went through sales training closed 15.2% Courses or certifications can specialize in sales skills such as sales presentations, sales methodology, social selling, or sales coaching. Plus, it can increase your sales.

Film 132

Film Hubspot Sales Cycle Lead Rank 132