From the Switchboard to Social Media: A Brief History of Customer Service
Sales and Marketing Management
SEPTEMBER 6, 2019
Smart companies saw the possibilities of cyber customer service from the beginning, and jumped right on that bandwagon. Much like the businesses that set up call centers to meet their CS needs in the 1960s, savvy retailers and service providers set up social media teams to read and respond to tweets, direct messages, and other posts.
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