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From the Switchboard to Social Media: A Brief History of Customer Service

Sales and Marketing Management

Smart companies saw the possibilities of cyber customer service from the beginning, and jumped right on that bandwagon. Much like the businesses that set up call centers to meet their CS needs in the 1960s, savvy retailers and service providers set up social media teams to read and respond to tweets, direct messages, and other posts.

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Inside Sales Growing by Leaps and Bounds

Score More Sales

The Leadership Summit is a wonderful time to meet up with others passionate about the sales profession, and in particular, the niche of inside sales. Smart companies in nearly every industry are building out strong inside sales teams now. Smart companies in nearly every industry are building out strong inside sales teams now.

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Beyond the Curve: 5 Ways to Reorient Your Sales Team During COVID-19

Pipeliner

At least once a week during your sales team meeting, have everyone share what they are hearing from their clients to be their biggest concerns, and explore if you can offer a solution. It is simply not worth the risk to have a rep fly out to meet a potential customer when the same things can be covered via Skype. Support Your Team!!

Skype 96
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Leveraging Price Ratio To Win The Right Deals

The Pipeline

Promise great – but then deliver only good, and you could suffer; promise good and deliver good, you meet expectations. While everyone is trying to economize, smart companies and worthy partners understand that a weakened supplier is not good for anyone in the long run. This is why “under promise – over deliver”, still works.

Vendor 299
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3 Facts About B2B Buyer Experience You’re Probably Ignoring

Sales Hacker

The case for live meetings. Clearly, companies should work to close this costly gap with professional buyers. When asked about the value of live meetings: 88% of B2B buyers, on average, said it’s important to have live meetings or appointments with a company they may buy from. Top 3 Key Takeaways.

Buyer 79
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A Day in the Life of the Rainmaker 17 Account-Based Track

SalesLoft

And smart companies are realizing that that success can also be seen in other parts of the company, particularly sales. Make the rubber meet the road in “Fundamental Components of an Account-Based Go-To-Market Strategy” 5:00pm?—?7:00pm. ” 3:30pm?—?4:15pm. End the day with a fun and laid-back happy hour.

Account 52
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Sales is Storytelling. Marketing is Storytelling. Business is Storytelling.

Sales and Marketing Management

Richards was inspired by Pixar’s teaming with online education provider Khan Academy to offer “Pixar In a Box,” a free series (now with three complete seasons) that provides a behind-the-scenes look at the animation company’s secrets of great storytelling.

Marketing 226